Term
|
Definition
| A customer’s choice to purchase a product |
|
|
Term
|
Definition
| A percentage of the total sale amount paid to the individual or business who makes the sale |
|
|
Term
|
Definition
| A measure of how well a business has met its customers’ expectations |
|
|
Term
|
Definition
| Money left after the cost-of-goods expense is subtracted from total income |
|
|
Term
|
Definition
| The point in a sales presentation at which the customer makes a favorable buying decision |
|
|
Term
|
Definition
| A sales technique in which the salesperson attempts to increase the customer's purchase by recommending additional items after the original decision to buy has been made; also known as suggestive selling |
|
|
Term
|
Definition
| A sales technique in which the salesperson suggests a higher priced product than the one originally requested by the customer |
|
|
