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Unite 3: paroles et images
vocab
87
Language - French
10th Grade
06/09/2008
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Cards

Term

advertiser

 Definition

un annonceur
Term
visuel..support
 Definition
un appui (visuel)
Term
un atout
 Definition
advantage
Term
un chef-d'oeuvre
 Definition
masterpiece
Term
shock
 Definition
un choc
Term
choice
 Definition
un choix
Term
cliché
 Definition
un cliché
Term
jingle
 Definition
un clip publicitaire
Term
contest
 Definition

un concours

 
Term

competitor

 Definition
un concurrent
Term
comsumer
 Definition
un comsommateur
Term
cut-out
 Definition
un découpage
Term
designer
 Definition
un dessinateur
Term
sample
 Definition
un échantillon
Term
wrapping
 Definition
un emballage
Term
statement
 Definition
un emballage
Term
statement
 Definition
un énoncé
Term
try
 Definition
un essai
Term
display
 Definition
un étalage
Term

edition of a magazine, a copy

 Definition
un exemplaire
Term
manufacturer
 Definition
un fabricant
Term
illustarteur
 Definition
un illustrateur
Term
play on words
 Definition
un jeu de mots
Term
a launching
 Definition
un lancement
Term
a market
 Definition
un marché
Term
a target-market
 Definition
un marché-cible
Term
marketing
 Definition
le marketing
Term
an advertisment
 Definition

un message publicitaire
Term
a life style
 Definition
un mode de vie
Term
a critical eye
 Definition
un oeil critique
Term
an organization
 Definition
un organisme
Term
a (advertising) billboard
 Definition
un panneau (publicitaire)
Term
placement
 Definition
le placement
Term
power
 Definition
un pouvoir
Term
product
 Definition
un produit
Term
rebate in price
 Definition

un rabais
Term
a brain storming
 Definition
un remue-méninges
Term
a result
 Definition
un résultat
Term
a dream
 Definition
un rêve
Term
sense
 Definition
un sens
Term
steretype
 Definition
un stéréotype
Term
text
 Definition
le texte
Term
testimonial
 Definition
un témoignage
Term

advertising agency

 Definition
une agence de publicité
Term
an advertisement
 Definition
une annonce
Term
an expectation
 Definition
une attente
Term
campaign (for advertising)
 Definition
une campagne de publicité
Term
target
 Definition
une cible
Term
customer
 Definition

la clientèle
Term
competition
 Definition
la concurrence
Term
competitor
 Definition

une concurrente
Term
consumer
 Definition
une consommatrice
Term
designer
 Definition
une dessinatrice
Term
an enterprise
 Definition
une entreprise
Term
tag
 Definition
l'étiquette (fem)
Term
reliability
 Definition
la fiabilité
Term
a habit
 Definition
une habitude
Term
main-idea
 Definition
une idée-clé
Term
an illustrateur
 Definition
une illustratrice
Term
title/ headline
 Definition
une manchette
Term
a moq-up/ a model
 Definition
une maquette
Term
trade mark
 Definition
une marque déposée
Term
a work..normal one
 Definition
une oeuvre
Term
offer
 Definition
une offre
Term
persuasion
 Definition
la persuasion
Term
print media
 Definition
la presse
Term
a promotion
 Definition
une promotion
Term
an editorial department
 Definition
une rédaction
Term
the sensitivity
 Definition
la sensibilité
Term
a trend
 Definition
une tendance
Term
the spokes person
 Definition
la porte-parole
Term
adapt
 Definition
adapter
Term
adrees/ appeal to
 Definition
s'adresser à
Term
hang up
 Definition
afficher
Term
add
 Definition
ajouter
Term
to target
 Definition
cibler
Term
to expect
 Definition
s'attendre à
Term
attract
 Definition
attirer
Term
to be responsible for/ to look after
 Definition
se charger de
Term
to shock
 Definition
choquer
Term
to sponsor
 Definition
commanditer
Term

include

 Definition
comporter
Term
to convince
 Definition
convaincre
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