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Unit 6: Persuasion
Mr. Skobel's English 4/4A
25
Communication
10th Grade
05/10/2011

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Term
self-actualization
Definition
the human need to achieve or compete
Term
curiosity
Definition
the human need to explore and discover
Term
status
Definition
this emotional appeal is linked to self-actualization and self-esteem
Term
position
Definition
the stance a speaker takes on a issue
Term
bandwagon
Definition
everyone is dong it, you should to, linked to social need
Term
attitude
Definition
the way a person feels about an issue
Term
issue
Definition
a speech topic that has opposing sides
Term
security
Definition
the human need to feel safe
Term
behavior
Definition
how a person acts
Term
logical
Definition
a persuasive appeal that uses evidence and reasoning
Term
demographics
Definition
the characteristics tat make up an audience
Term
evidence
Definition
factual information used to support a speaker's reasoning
Term
social
Definition
the need for acceptance and contact with others
Term
appeal
Definition
to ask and audience for support of your position
Term
belief
Definition
what a person thinks
Term
positive
Definition
this audience agrees with the speakers position
Term
physical
Definition
the human need for food, water, shelter
Term
apathetic
Definition
an audience who doesn't care about an issue
Term
benefits
Definition
the positive results of action
Term
boycott
Definition
an action an audience can take
Term
neutral
Definition
this audience doesn't know about the speaker's issue
Term
opposed
Definition
an audience who disagrees with the speaker
Term
topical reasoning
Definition
the organization pattern for a persuasive speech
Term
testimony
Definition
quotes from experts
Term
argument
Definition
the term to describe the presentation of the persuasive speech
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