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Emphasizes second-person pronouns |
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Sentences in which the subject is the doer of the action |
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You, as the company, receives a claim letter and responds favorably |
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Knowing what the reader is like and how the reader will react to the message |
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Sentences in which the subject is acted upon |
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You, as a customer, write to identify or correct a wrong |
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Placing the main idea at the beginning of the message |
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Is audience centered, purposeful, and economical |
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To, From, Date, and Subject |
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Provide a positive evaluation of present or former employees |
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Includes two processes: grouping and patterning |
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Organizes ideas into a hierarchy |
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Is analysis, anticipation, and adaption |
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Is researching, organizing, and composing |
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Is revising, proofreading, and evaluating |
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Collect needed information before writing |
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Prewriting, writing and revising |
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To Identify Purpose for Writing |
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Why am I sending this and what do I hope to achieve |
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