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1878 – to settle a debate whether a horses hooves leave the ground he took series photo |
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• 1839 - captured the first photos, made on thin copper plates • Called Daguerreotype |
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• 1984 • “what the butler saw” machine |
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• 1891 – kinetograph and kinetoscope • 1896 – vitascope o the first projector system • 1896 – projecting kinetescope o A peep show device created by Edison o Viewer paid a nickel, looked into a hole, turned a wheel and a very brief movie played. |
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• In 1905 two entrepreneurs from Pittsburgh Harry Davis and John Harris rented film, bought a projector, a screen and some chairs and started charging admission • They charged $0.05 to come watch, hence the name Nickelodeon |
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• 1930s-40s • With the depression, film was one of the most popular forms of mass entertainment, not much better for so little money |
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• Entertain, or amuse, by providing diversion and distraction • Educate, as many documentaries do • Persuade, or influence • Enrich, our cultural experiences. |
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Four Characterisitics of Film |
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• Standardized lengths • Realistic locations • Realistic special effects • Coherent plot structures |
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Ratings and Objectionable Content |
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• 1930s – stark realism and grim themes of the Great Depression, as well as cheerful musicals • WWII – historical and patriotic themes and light comedies • 1950s – lighthearted, comedies and Westerns, more explicit sexual themes • 1960s – films began taking controversial issues • to present – films now explore social issues, still time for light comedies and musicals |
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7 Steps to Making a Movie |
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• Conceptualization • Production • Direction • Performance • Visualization • Special Effects • Editing |
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Wilhelm Cooke and Charles Wheatstone developed first telegraph |
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Samuel Morse
− Electromagnet current of dots and dash over a wire − Morse Code − May 25th, 1844 first telegraph message: “What hath God wrought” |
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First regular telegraph service connecting US and Europe |
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Significance of Telegraph |
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− The speed of communication was no longer limited to how fast people travel − Information could not be flashed to a distant location at the speed of light, now it could |
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Guglielmo Marconi − Wondered if you could systematically interrupt radio waves to communicate without wires − 1899 created the American Marconi Company |
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David Sarnoff • First idea for the radio music box “idea is to bring music into the house by wireless…” Wavelength would be changeable with the throwing of a switch or a press of a button Amplifying tubes and a loudspeaking telephone all can be neatly mounted in a box |
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AT&T – first network, connected New York and Boston |
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RCA had two networks, NBC Red and Blue. Google of their time. |
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CBS became the first big competitor to NBC |
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RCA sold NBC Blue, became ABC Mutual Network served the smaller networks |
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Radio History The Big Four Networks |
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− Required license to operate a radio transmitter − Radio under government control |
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o Federal Radio Commission |
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o Federal Communication Commission (FCC) o Still used today |
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Telecommunications Act of 1996 |
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o Deregulated more ownership limitations’ |
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1940s-50s
• Comedians • Popular dance bands and singers • Sports events • Politicians • News broadcasts • Day time “soap opera” |
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Lowell Thomas began reading the news over the air o Lowell Thomas was taken to court by newspapers to try and block him • Public Domain was established, no one owns the news. |
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Radio History Fireside Chats |
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First time Pres. used mass media to talk to the people. Broke down complex issues |
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Definition of Public Broadcasting |
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government supported non-commercial radio and TV |
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1967 Public Broadcasting Act |
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o Corporation for public broadcasting o National public radio |
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Reasons for Economic Success, Radio and Advertising |
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• Relatively inexpensive compared to television to TV commercials • Reaches local audiences • Highly specialized • Captive audience |
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• Satellite broadcasting • Internet radio • HD radio • Digital radio • Mobile radio |
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• Technology • Communication platform • Communication system • Industry |
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o Created the Nipkow disk in 1884 − A small rotating disk with holes arranged in a spiral pattern that when spun would project images − Central technology that was needed to start the evolution to TV |
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o 1922 – diagram for electronic circuits to transmit and receive moving pictures over the air, designed in high school o was the first to send actual broadcast signals o did it all independently in 1927 o patent disputes |
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o Worked on early television experiments in Russia o Came to work for Westinghouse in the US o Competed with Farnsworth to create an electric system o Credited with inventing − Iconoscope − Image Orthicon Camera |
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RCA builds television station in NYC |
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24 new licenses were issued by the FCC for television transmitters |
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− FCC stopped issuing licenses and building permits − This was to avoid the chaos of early radio − FCC Sixth Report and Order: prevents the signals of one TV station from interfering with those of another − 1952 – Freeze is lifted and television spreads wildly by following the FCC guidelines |
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− Credited with developing the master antenna − All occupants of one apartment could get a signal through one antenna |
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− Reduced the market share that watches network television − Segmented the viewing population along the lines of taste and interest |
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Charles Ginsberg invented the first VCR at the Ampex Corporation |
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− Brought pre-recorded programming to TV − Producers could perfect programming before sending it over the air − New revenue for the movie industry Video sales Netflix Redbox |
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First Golden Age of TV (1952-60) |
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• Defined by a period of rapid growth • Prevalence of high quality, dramatic programming • Emergence of sitcoms, sports and variety shows form home viewing • Television brought people together |
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Second Golden Age of TV (1960-85) |
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• Characterized by the dominance of the network television • Emerging field of media effects research • Networks criticized for showing too much violence • There is still the debate of the value of TV programming • Newton Minow: “network television is a vast wasteland” |
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Def. of syndicated programming |
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Def. of Audience Attention |
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more advertising money, eyeballs on the screen, more watchers higher advertising costs |
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History of the Internet In 1969... |
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ARPNET, the first internet, is completed by the DoD. |
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History of the Internet Sig. of Cuban Missile Crisis |
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Convinced gov. that we need more solid infrastructure |
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History of the Internet In 1979... |
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History of the Internet In 1989... |
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America Online is created |
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Created by Tim Berners-Lee in 1989. World Wide Web. |
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highlighted words and images inside a web page that allow the users to move from page to another without knowing the link |
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hypertext transfer protocol |
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hypertext markup language |
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animated images and advanced sound application |
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o User generated content distinguishes the internet from all other mass media |
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o 2001 dot-com crash − thought they needed to rebrand the internet o highly interactive o continually updated platform o gets better with time o mash-ups − any form of participation where the user adds something o cloud computing |
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Two Main Differences of Internet |
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o Ownership − Internet – no one owns the internet − Mobile phones – owned by major corporations o Economics − Internet – free access to information − Mobile phones – people will pay for apps they have for free |
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Basic Revenues of Internet |
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Paid Content Advertising E-Commerce |
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