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Communication
Undergraduate 1
12/09/2010

Additional Communication Flashcards

 


 

Cards

Term
Guttenberg invents moveable type
Definition
1450
Term
Martin Luther
Definition
1517-1595- 95 Theses
Term
First Printing Press
Definition
1638
Term
First message sent over telephone lines
Definition
1844
Term
Invention of the transatlantic cable
Definition
1866
Term
Invention of telephone
Definition
1870s
Term
First Amendment
Definition
Applies only to the government
Term
Unprotected by First Amendment
Definition

o   Libel

o   Obscenity

o   Fighting words

o   Extortion

o   Perjury

Term
Self-righting principle
Definition

John Milton

 

Free flow of information false the truth will eventually come out

Term
Alien and Sedition Act
Definition
1798- banned false, scandalous and malicious writing, especially against the government
Term
Espionage Act
Definition
1917 during WW1 illegal to criticize the government
Term
Prior Restraint
Definition

Government cant restrict information before it has been released to the general public

 

 

Term
Near vs Minnesota
Definition
1931- prior restraint is allowed with military information, obscene publication, and for publishing something that might incite violence
Term
Patriot Act
Definition

Uniting and Strengthening America by Providing Appropriate Tools Required to Intercept and Obstruct Terrorism Act 

 

Allowed the American government to wiretap and infiltrate security barriers- like cellphones to spy on supposed "terrorists" or anyone associated with terrorism

Term
Coinstock Act
Definition
1873- illegal to mail obscene material
Term
Miller Test
Definition
Surveyed people to find out how people defined obscenity
Term

FOIA

(Freedom of Information Act)

Definition
Designed to open records and files of the government in every branch of the government except executive (aka the president) 
Term
Sunshine Act
Definition
1976- agencies must provide advance public notice of meetings which must be conducted openly
Term
Subpoena 
Definition
Legal order that forces a person to testify or produce physical evidence
Term
Libel
Definition
Written words that damage a person's reputation
Term
Slander
Definition
Spoken words that damage a person's reputation
Term
Gag order
Definition
Indirect restriction on media access
Term
Gatekeepers
Definition
Reporters decide what consumers should know, filter information 
Term
Publicist Pressure
Definition

Packaging- creating a fake story due to lack of time

Press Leaks

Term
Hard News
Definition
Objective, current issues
Term
Spot
Definition
Just happened, immediate news
Term
Exclusive
Definition
Story that comes out after investigation
Term
Investigative
Definition
Exposes corruptions, often political
Term
Straight News
Definition
Relies of facts, no embellishments
Term
Soft News
Definition
General, human interest stories
Term
Infotainment
Definition
Blur between substance and fluff
Term
Categories of books
Definition

Content

Intended Audience

How to reach intended audience

Term
Patriot Act in reference to books
Definition
Allowed the government to see what books were checked out of the library
Term
Appropriation
Definition
No one can take your name or likeness and use it without permission
Term
Libel breathing
Definition
room for error so media isnt afraid to get a story wrong
Term
Shield Laws
Definition
Protect journalists from giving up sources, somewhat effective exist in 34 of 50 states
Term
What you cant copyright
Definition
Ideas, titles, slogans
Term
Fair use
Definition
copyright materials can be used in small amounts
Term
Medium is the message
Definition
Marshall McCluen- television sets changed lives not the actual message and content- changed the nature of the family dynamic
Term
Trade books
Definition
Consumer or general interest books
Term
Subsidiary rights
Definition
Agreements for use of a book for book club distribution, media adaptation, magazine serialization, audio and e-book publication
Term
Sonny Bono Copyright Term Extension
Definition
extended copyright for individuals to the life of a work's creator plus 70 years and for corporate plus 95 years
Term
Newspaper Preservation Act
Definition
1970- law allowed competing newspapers in the same city where one of the papers was failing to combine production in order to cut costs
Term
Editorial
Definition
30-40% of a newspapers content- basically the news
Term
Associated Press
Definition
Newspapers who are AP members provide the AP with copes of the stories they produce, AP selects and rewrites stories it considers significant
Term
Advertising in newspapers
Definition
Accounts for 70%, newspapers number one advertising medium - display ads and classified ads
Term
3 Features of Magazines
Definition
Facilitate creation of personal identity and communties of shared interest
Term
Journalistic distance
Definition
distance between producer and editor- far shorter in magazines (from the few to the many however in magazines the few and many share a common set of interests and values)
Term
Narrow casting
Definition
specific information of assured value to definable and reachable audiences- central to magazine publication
Term
Godey's Lady's Book
Definition
One of the most important magazines of the 19th century
Term
Civil War era magazines
Definition
Disrupted by war couldnt be transported
Term
Muckraking
Definition
birth of investigative journalism
Term
Reader's Digest
Definition
First glossy-paged magazine, refused to take advertising- prospered on subscription and newsstand sales until 1955
Term
TV Guide
Definition
Replaced readers digest as most successful magazine in 1974
Term
First radio signal
Definition
1901 
Term
First radio broadcast
Definition
1920
Term
Gugglioelmo
Definition
First transatlantic radio signal
Term
Marconi
Definition
Invented radio
Term
First radio station
Definition
KDKA in Pittsburgh
Term
AM + FM
Definition

amplitude modification

frequency modulation (clearer)

Term
1931
Definition
50% of households have a radio
Term
Radio in the 1980s
Definition
Deregulation of the radio by ronald reagan
Term
Orson Wells
Definition

Citizen Kane

War of the Worlds 

etc.

Term
Edward Maybridge
Definition
Invented the moving picture
Term
Lumiere Brothers
Definition
Filmed foreign places, famous silent era films
Term
Invention of sound in movies
Definition
1928- "the jazz singer" silent film gone overnight
Term
Melies
Definition
Special effects, film editing
Term
United Artists
Definition
Chaplin, Griffith, Fairbanks, Pickford
Term
Studio system
Definition
Monopolized making, distribution, and exhibition of films- eliminated in 1948
Term
Types of Advertising
Definition

Big: corporate, create campaigns

Boutique: smaller, less conservative, edgy

Inhouse: creative and managements sides

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