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TEST 3
Global Marketing
9
Marketing
Undergraduate 3
03/15/2010

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Cards

Term
What are the 3 indicators of the Human Development Index?
Definition
1. Life expectancy at birth
2. Education attainment
3. whether or not average incomes meet the basic needs of life in that country
Term
replaced GATT in 1994, based in Switzerland. Only established international organization that deals with global rules of trade among nations
Definition
World Trade Organization
Term
organization established to lower trade barriers, such as high tariffs on goods and restrictions on products that inhibit free flow of goods across boards
Definition
General Agreement on Tarrifs and Trade (GATT)
Term
practice of selling a good in a foreign market at a price lower than its domestic price or cost
Definition
Dumping
Term
designates maximum quantity of a product that may be brought into a country during a specified time period
Definition
quota
Term
intergovernmental agreements designed to manage and promote trader activity's for specific regions
Definition
trade agreements
Term
collaborative relationship bhetween independent firms that do not create an equity partnership or invest in eachother

a. joint venture
b. strategic alliance
c. Direct investement
Definition
b. strategic alliance
Term
formed when a firm entering a new market pools resources with a local firm to forms new company sharing ownership control, profits

a. joint venture
b. strategic alliance
c. direct investment
Definition
Joint venture
Term
firm maintains 100% ownership of its plants, operation facilities and offices in a foreign country often through wholly subsidiaries

a. joint venture
b. strategic alliance
c. direct investment
Definition
Direct investment
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