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| degree of excellence and conformance to requirements, or extent to which a garment meets expectations |
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| International organization for standardization (not a governement group) International oranization with reps from many nations that concentrate on international standardization |
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(intrinsic- attribute that by changing it you change the garment)
design (pattern change)
material
construction metod
finishes |
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Aesthetic- hand, drape, fit, color
Functional- usefulness, durability, ease of care, fit, comfort
- both are important |
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| physical features of a garment that make it desirable |
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| performance advantages that result from the garments physical features (relates selling points into useful info for consumers) |
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| can change without changing the actual garment- when they are changed though, it can change selling points and buying benefits. changes whether or not they purchase it based on perceptions |
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| price, manufactrer, brand name, country of origin, reputation of retailer, packaging |
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clusters of merchandise at various price levels
better
bridge
moderate
budget |
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| (discounting) occurs at all price levels, items sold lower than suggested retail |
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| specific prices to be charges within each price line |
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haute couture
designer clothes
Bespoke |
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way to get an overall score into a number
sum of (weight of feature * its rating) |
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| overall satisfaction meassured at many different moments... |
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point of sale
during use
after discarded |
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| features that have the greatest effect on consumers satisfaction 1. pos 2. later when in use 3. when garment discarded |
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| dividing consumers into groups with common characteristics |
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| consmers in a particular market segment that a manufacturer aims to please with a particular product |
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| statistics describing a population (age, income, education, race, geographic location) |
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| characterize ppl according to lifestyle values (attitudes, interests) |
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| departments that constantly refine methods and procedures to achieve desired level of quality |
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| departments that constantly refine methods and procedures to achieve desired level of quality |
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general guidline established by company to reflect overall quality level of its products
1.fabric or findings 2. garment or product standards |
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defines specifically how a garment meets the companys standards
1. fabric and findings specs
2. garment or product specifications
research conducted
oral or written specs |
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| standards vs specifications (fabric and findings) |
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Definition
standards: communicate with suppliers, performance of raw materials to be purchased
specs: used when buying to decide if up to standards wanted |
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| standards vs specifications (garment/product) |
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Standards: communicate correct diagnostic tool for measuring assembled apparel products
specs: notes every operation used in making a garment in sequential order |
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product comparison research
wear tests
standardized
random testing |
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| american society for testing materials |
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| american association of textile chemists and colorists |
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careful inspection of fabric immediately after has arrived to mill
-performed on % of total yardage
-note major and minor defects |
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performed during and after production
detect defective before ship/sold |
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quality evaluation that takes place as the garment is being assembled
random sampling/statistical sampling (small piece rather than bundle) |
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| bundle sizes together and inspect and make sure all size two pattern pieces are the same |
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| inspect the entire garment (2nd type of quality inspection) based on 100% INSPECTION which means each and every garment inspected |
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(last stage in manuf. quality, or first in retailing qual) select random sample and inspect
AQL (acceptable quality level) expect 97% of them will meet specifications |
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| (intended use) of a garment helps determine the target market for a product and affects how consumers evaluate quality |
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| the purchase of classic apparel such as coats and suits that can be worn several seasons |
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| the relationship between quality and price (fair value vs overpriced vs bargain) |
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| represents how consumers make decisions based on the price of garment relative to perceived quality |
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| purchas price/ number of times worn= cost per wear |
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International Fabricare Institute- association of professional cleaners and launderers promotes fair claims guide for consumer textile products
-defines value of clothing of various ages
-certain apparel categories imply certain life expectancy rates if cared for |
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considering all items of apparel to be worn at once as integrated, and insuring that all items work well together to perform the needed function
recent
for example fireman-helmet, mask etc |
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| fabric and findings standards |
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| communicate with suppliers about the performance of the raw materials to be purchased. findings such as zippers, thread, and buttons. |
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| garment or product standards (defect guides) |
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communicate the correct diagnostic tool for measuring the quality of assembled apparel products
-aid in the monitoring and maintenence of quality levels during production and inspection |
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| fabric and findings specifications |
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Definition
primarily used when making a "buy" the buy can be the purchase of any component of the apparel product- zipper etc
*fabric weight and type of fabric construction are essential to a fabric spec |
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| note every operation used in making a garment in sequential order |
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the difference between the allowable miumum and maximum of a specification or standard
-establish the limits within which the product can very |
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| product comparison research |
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| or comparision shopping (testing) they evaluate competitiors products by measuring the dimensions, conducting physical tests, comparing prices, and analyzing results to determine value |
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| individuals wear apparel products to determine in-use performance |
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american society for testing and materials
-involves producers, users, consumers, and those having general interest in writing standards for materials products, systems, and services for industrees |
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american association of Textile chemists and colorists
write test methods relating to chemical pricesses and materials used in textile industry |
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| return to vendor- retialers return defective garments to manufacturers |
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| a running total of all defective merchandise is kept by the buyer, authorization for return is granted from the seller, and the appropriate amounts are subrtacted from payments on future merchandise |
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| international organizations for standards. series of voluntary, private-sector standards for quality against which individual companies may become certified |
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american society for quality control
professional organiztion for ppl interested in quality control
-series of papers relating to txtl and apparel quality |
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american national standards institute
privately funded federation of leaders that coordinates the us voluntary consensus standards system |
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