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internal strengths and weaknesses are matched against external environment oppertunities and threats to develop and evaluate specific adaptive strategic alternatives. The matrix indicates 4 strategic conditions that the organization may encounter |
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Appropriateness of strategic alternatives based on factors relating to 4 dimensions: service category strength, environmental stability, the organizations relative competitive advantage, and the organizations financial strength. |
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The competitively relevant threats, opportunities, weaknesses and strengths on which strategic decision making is grounded. |
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Condition of the TWOS Matrix when an organization must work to minimize both internal weaknesses and external threats |
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Condition of the TWOS matrix when managers should attempt to minimize competitively relevant internal weaknesses and maximize external opportunities. |
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Condition of the TWOS Matrix when the organization recognizes that it has significant competitively relevent strengths but it must deal with eternal environment threats. |
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Condition of the TWOS Matrix that represents the best situation for an organization as it attempts to maximize its competitively relative strengths and take advantage of external opportunities. |
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Product Life Cycle (PLC) Analysis |
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Definition
Selects strategic alternatives based on the principle that all products and services go through several distinct phases or stages. These stages relate primarily to the changing nature of the marketplace, the product- dvelopment process and the types of demands made on management. Stages are introduction, growth, maturity, decline. |
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A matrix that graphically portrays differences among the various products/services (stars, cash cows, problem children, dogs) in terms of relative market share and market growth rate. |
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Extended Portfolio Matrix Analysis |
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Portfolio analysis for healthcare organizations that includes a profitability dimension which is measured by high or low profitability according to positive or negative cash flow or return on invested capital. |
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Useful in organizations where market share, service category strength, and competitive advantage are not particularly important or are not relevant. Typically these organizations are not for profit, state or federally funded institutions. |
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Needs/capacity assessment |
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Definition
Community needs must be assessed compared to the organizations ability (capacity) to address those needs. |
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A function of 1. clear community requirements (sanitation, disease control) and performal health care (primary care) gaps 2. the degree to which other institutions (private and public) fill the identified health care gaps 3. public/community health objectives. |
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The organziations ability to initiate, maintain, and enhance its set of adaptive strategy programs. Its composed of 1. funding to support programs 2. Other organizational resources and skills 3. the programs fit with the mission and vision of the organization. |
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Allows the organization to have an understanding of which programs are the most important, which should be provided incremental funding and which should be scaled back since community needs are constantly changing and organizational resources are always limited. |
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Program Q-sort evaluation |
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Definition
Provides a more formal method of differentiating the importance of pragrams and setting priorities. It provides a ranking procedure that forces choices along a coninuum in situation where the difference between the choices may be quite small. |
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A total redisign that can be used as a part of strategic planning to help organizations rethink the way processes are managed. |
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Assesses current internal strengths for successfully implementing strategies. |
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