stereotyping

labeling every person in a group based on a preconceived idea as to what that group represents

perception

how you see things

empathy

a sincere understanding of the feelings, thoughts, and motives of others

conviction

believing in what you say

eulogy

a speech praising or honoring someone who has died

common ground

a sense of shared goal or interest

passive listening

a listening role in which the listener does not share responsibility, nor involve himself/herself in the communication process

rhetorical question

queries (questions) that don';t really demand a verbal response, a question that is stated for effect, not requiring an answer

propaganda

material designed to distort the truth or deceive the audience

testimonials

a celebrity or expert