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Sociology 150
Chapter 19
11
Sociology
Undergraduate 2
12/11/2011

Additional Sociology Flashcards

 


 

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Term
are technological modes of communication in society, especially electronic and print media.   
Definition
Mass media 
Term

claims that the types of TV viewing we watch accumulate within us and impact our world view

Definition

Cultivation Theory 

Term

 is the tendency to view society as being meaner and more violent than it really is because of the violent and harsh TV shows one has watched over the years

 
Definition
Mean World Syndrome 
Term
 is a two-pronged advertising theme which emphasizes 1. how broken and flawed we are and 2. how we can buy hope in the form of a product being sold
Definition
Perpetual discontent 
Term
pluralism 
Definition
which claims that power is diffused among many diverse interest groups and that not all wealthy elite people unite on the same side of most issues
Term
which is when members of groups which are relatively powerless in society accept beliefs that work against their self-interests
Definition
false consciousness 
Term

is a political system where a small power elite controls virtually every aspect of the personal and larger social levels of society. Some examples include Nazi Germany, North Korea, Russia in Stalin’s era, and a few eastern European countries that were once part of the former Soviet Union. In these systems the media was strictly controlled and some systems failed once media control was lost. 

Definition
totalitarian government 
Term

involves placing the news story into a pre-existing frame of reference for the public so that they understand it as journalists would have it be understood

Definition

Framing

 

Term
is the design and construction of the news story. One might see a story that includes an introduction about the sacrifices made by the protesters which runs for 45 seconds. This story might end with a 15 second summary of their protest actions as being martyr-like. 
Definition
 Formatting 
Term
is ordering news stories in such a way as to present a thematic message. An example of this would be to run the story about the protesters right after the story about the military occupants who were allegedly guilty of raping and torturing inmates. 
Definition
Sequencing 
Term

is the process of selecting and screening topics which will be presented to the general public. An example of this might be the omission of successes on the battlefield and the inclusion of crimes by soldiers, losses by civilians, and outcry by the country’s political enemies. 

Definition

Agenda setting 

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