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individual forms self-image by imagining what others think of his or her behavior and appearance |
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tendency to overestimate the extent to which others are paying attention |
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Term
Two fundamental axioms of Social Psychology |
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Definition
1.Social action is Goal Oriented
-everything we do has a goal
2. situations influnce ppl's thoughts, feelings, and behaviors
-Affect, Behavior, Cognition |
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Definition
we like something b/c it's "ours"
"It has my name/initials in it" |
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unconscious tendency to prefer things that resemble the self
-what your career is, where you live, etc
-Dennis is a dentist
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we have association with things that are related to ourselves
-"my desk" "my brand of undies" |
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performs complex operations |
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Definition
outside of consciousness; perfoms simple operations |
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How we interpret, analyze, remember, and use information about the social world |
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when a person slowly and deliberately weighs all the available information before coming to a decision |
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Definition
person will use heuristics an mental "short-cuts" to conserve cognitive resources |
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