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Social Psychology
Lecture and Book Notes
35
Psychology
Undergraduate 1
02/14/2011

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Term
What is Social Psychology?
Definition
the study of feelings, thoughts, and behaviors related to social situations
Term
Social situations can be _____ or _______.
Definition
real or imagined
Term
Social Psychology
Definition
Focuses on how SOCIAL SITUATIONS can influence the thoughts, feelings, and behaviors of an INDIVIDUAL
Term
Personality Psychology
Definition
Focuses on how differences between individuals influence thoughts, feelings, and behaviors.
Term
Sociology
Definition
Focuses on behavior of communities and groups, not individuals
Term
Proximal Influences
Definition
Factors in the immediate situation that influence thoughts, feelings, or behavior
ex: Social Norms of the situation, current thoughts or feelings, other people present in the situation
Term
Distal Influences
Definition
Factors that are not immediately present that can influence thoughts, feelings, and behaviors.
Ex: cultural upbringing, evolutionary universals
Term
Factor 1: Power of the Situation
Definition
the situation can often determine behavior despite individual differences
ex: Milgram's Experiment
Term
Factor 2: Situations go unnoticed
Definition
often the influences of situational factors aren't fully recognized
- channel factors and fundamental attribution error
Term
Channel Factors
Definition
small situational factors can have large influences on behavior by guiding behavior in a particular direction
Term
Fundamental Attribution Error
Definition
Tendency to overestimate the role of personality ( or perceived personality) and to underestimate the role of situations when explaining other people's behavior.
Term
Factor 3: The Role of Construal
Definition
Interpretation and inferences made about a stimulous or situation
Term
Interpretation
Definition
- active process
- subjective, not objective
- may misrepresent the truth
Term
Construal can govern behavior
Definition
how we interpret a situation will influence how we act in that situation
ex: community game vs. wall street game
Term
Cooperate Vs. Defect
Definition
Rational decision = defect
Term
Construal Level Theory
Definition
Trope and Liberman
(will learn more later)
Term
Factor 4: Automatic and Controlled Processing
Definition
- 2 systems in which social information can be processed:
1) automatic processing: automatic, involuntary, and unconscious; often based on emotional responses
2) Controlled Processing: Conscious, systematic, and deliberate; overrides and monitors automatic responses
Term
Unconscious Processing
Definition
Unconscious influences occur without awareness
ex: muscular feedback/old-word priming
Term
"Ratio Bias"
Definition
the tendency to estimate an event more likely when its probability is presented as a ratio between large numbers, and less likely when its probability is presented as a ratio between small numbers.
ex: Jar = 1/10 or 10/100
Term
Factor 5: Evolution and Behavior
Definition
Evolutionary theory may explain many human behaviors
- natural selection (plants and animals = survival and reproduction)
- "Social Contract Theory"
Term
"Social Contract Theory"
Definition
performance can be dramatically improved when participants are being cued into the perspective of "cheaters detector"in social exchange situations
Term
Factor 6: Social Neuroscience
Definition
- how changed in brain activity influence social behavior
- cognition and emotion = activate different parts of the brain
- Brain influences on development of social behavior: areas of the brain linked to sensing danger - poor until mid - 20's ==> why teens engage in more risky behavior.
Term
Factor 7: Culture and Human Behavior
Definition
Culture differences in self- definiton
- Independent vs. Interdependent Cultures
- Individualism vs. Collectivism
Term
Independent (individualistic) cultures
Definition
- think of self as distinct social entity
- ties to others are voluntary
- view personal attributes as constant
Term
Individualism is more common in ______ cultures
Definition
- Western (Europe, US, Canada, Australia)
- important attributes linked to the self
- value individual distinction
Term
If someone is ____ rewarded for a boring activity, they enjoy it less, but find justification for it
Definition
not
(ex. of cognitive dissonance)
Term
what does social psychology explain/do?
Definition
explains surprising behaviors, reveals our wrong perceptions ( our "blind spots"), power of the situation (unaware factors influence our behaviors).
Term
Hindsight Bias
Definition
tendency to be overconfident about one's ability to have predicted a given outcome after already knowing the outcome ---> "I knew it"/ "that was so obvious".
Term
Hindsight Bias Experiment
Definition
probability of what will happen on Nixon's Trip to China
-results: after the trip, the participants remembered giving higher probabilities of the outcome than they really had.
Term
Research Methods
Definition
1. Observational Research
2. Archival Research
3. Surveys
4. Correlational Research*
5. Experimental Research*
Term
Observational Research
Definition
observing people in social situations, systematically record behaviors, interviews and questionnaires.
Term
Archival Research
Definition
analyzing social behaviors documented in past records, test theories about social behavior (North vs. South)
Term
Surveys
Definition
sample bias = limit results/ unbiased sample = accurate about population
Term
Correlational Research*
Definition
Examines the relationship between variables without assigning participants to different situations or conditions. ---> cannot be manipulated by researcher, just measured ---> corrleation does not equal causation

- limitations: a third variable may cause correlation between A & B; self-selection - participants determines the level of the variable being studied.
Term
Experimental Research
Definition
assigning participants to different situations or conditions; RANDOM ASSIGNMENT = VERY IMPORTANT.
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