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uses the principles of evolution to understand human social behavior |
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behavior is learned through the observation of others as well as through the direct experience of rewards and punishment. |
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Ideas, refining them, testing them, interpreting the meaning |
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The one being manipulated by the experiment |
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Does not receive treatment, is not changed |
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Did A cause B? how much one variable determines the outcome of another |
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the scientific study of how individuals think, feel, and behave is social context. |
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(Gordon Allport0 Concerns the study of actual, imagined, or anticipated person to person relationships in a social context as they affect individuals involved. |
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Social Cognitive Perspective |
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the study of how we perceive, remember, and interpret information about ourselves and others. |
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How individuals perceive and derive meaning from their world are influenced profoundly by the beliefs, norms, and the practices of the people and institutions around them. |
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The one being measured by the experimentor |
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How the variable is changed |
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Did A cause B? How much one variable determines the outcome of another. |
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Moral and legal responsiblity to abide by ethical principles. Milgrim - People electrocute others |
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Discover trends and tendencies |
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The scientific study of how individuals think, feel, and behave is social context |
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(Gordon Allport) Concerns the study of actual, imagined, or anticipated person to person relationships in a social context as they affect individuals involved. |
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The sum total of an individual's beliefs about his or her own personal attributes |
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A belief people hold about themselves that guides the processing of self-relevant information |
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our positive and negative evaluations of ourselves |
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Concerned with public image, unconciously adapt their own behavior to that of those around them-subtle mimic |
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more consistent across situations, highly attuned to their own inner dispositions |
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any physical, psychological, or social characteristic that stands out negatively |
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The process of assigning cause or responsibility for a persons behavior |
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Correspondent Inference Theory |
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People try to infer from an action whether the act itself corresponds to an enduring personal characteristic of the actor |
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In order for something to be the cause of a behavior, it must be present when the behavior occurs and absent when it does not |
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the tendency to focus on the role of personal causes and underestimate the impact of situations on other people's behavior |
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(Western Cultures) People tend to believe that persons are autonomous, motivated by internal force. |
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(Non-Western) More hollistic view that emphasizes the relationship between persons and their surroundings |
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Dispositional Attribution |
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Related to the individual "The man lost his job because he had poor performance." (conservative) |
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Related to specific situation "The man lost his job because the company was having financial problems" (liberal) |
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