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The assumption that the behavior of a group provides information about the right way to act |
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Romantic Relationship Intense longing and sexual desire for a partner --> Early Relationships |
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Our explanations for events or actions, including other people's behavior |
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Going along with what a group does in order to be liked |
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Commonly used by car salesmen Ex: Someone who has already agreed to buy a product will often agree to pay an increased price |
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Easy of retrieving an attitude from memory |
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Feelings and beliefs towards objects, events or ideas |
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Act of providing help when needed without a reward for doing so |
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Acting in ways that tend to benefit others |
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Failure to offer help to people in need Ex: Standing by as someone is robbed or murdered |
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Behavior is consistent with an attitude |
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Factors that influence others to follow orders given by an authority figure |
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Method of Persuasion High elaboration - People pay attention to the arguments and consider all the information in the message --> Results in the development of stronger attitudes |
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Behavior/outcomes explained by external factors Ex:Luck, accidents, or other people |
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Overlooking bad behavior or responding constructively in a relationship |
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Powerful cues for forming impressions of other people |
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Mental shortcuts that allow for easy, fast processing of social information |
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Positive Interactions Ex: Expressing concern or making a thoughtful gesture --> Ways to show your partner that you care |
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Movements, gestures and facial expressions |
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Can occur in group settings State of reduced individuality --> Reduced self-awareness and attention to personal standards |
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Behavior is not consistent with an attitude |
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Behavior/outcomes explained by internal factors Ex: Mood, ability or effort |
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We are more willing to do favors for ingroup members or to forgive their mistakes and errors |
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Uncomfortable mental state due to a contradiction between two attitudes or a behavior and an attitude |
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Romantic Relationship Strong commitment to supporting and caring for a partner --> Enduring Relationships |
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The presence of others enhances a person's performance |
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Foot-in-the-Door Strategy |
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Once a person agrees to do a small request, they are more likely to agree to a large, undesirable request |
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Negative opinions or beliefs associated with a stereotype |
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Method of Persuasion Low elaboration - People minimally process the information --> Results in the development of weaker attitudes |
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Door-in-the-Face Strategy |
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After having refused a large request, people are more likely to comply with a small request |
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Fundamental Attribution Error |
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Explaining other's behavior by over estimating personality traits and under estimating situational factors |
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People tend to work less hard in a group than when they are working alone |
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The concern for a good atmosphere within a group leads to poor decisions |
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Increases tolerance and frienship |
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Tendency to behave in ways that confirm our own and other's expectations |
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Groups we are not a part of |
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Active and conscious effort to change an attitude through the transmission of a message |
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When interpreting our own behavior we tend to focus on situational factors |
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If individuals in a group are cautious then the group becomes more cautious overall |
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How often people come into contact with one another |
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Students work together in mixed-race or mixed-gender groups --> Results in more tolerance and higher self-esteem than found in normal classrooms |
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Inappropriate or unjustified treatment of people as a result of prejudice |
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Increase in liking due to repeated exposure |
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An attitude that can be reported to other people |
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When encountering a person who does not fit a stereotype we may put them in a special category rather than change the stereotype |
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Frustration Aggression Hypothesis |
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The more frustrated we feel, the more likely we are to act aggressively |
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