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SIT Chapter 1
n/a
21
Internet/New Media
Undergraduate 2
02/26/2012

Additional Internet/New Media Flashcards

 


 

Cards

Term
Cost Leadership
Definition
Results when the organization aims to be the lowest cost producer in the marketplace. They focus on minimizing costs.
Term
Differentiation
Definition
Organization qualifies its product or service in a way that allows it to appear unique in the marketplace. Finds ways to add value to dimensions important to their customers.
Term
Focus
Definition
Allows an organization to limit its scope to a narrower segment of the market and tailor its offerings to that group of customers.
Term
Cost Focus
Definition
Organization seeks a cost advantage within its segment
Term
Differentiation Focus
Definition
Seeks to distinguish its products or services within the segment
Term
Shareholder Value Model
Definition
Holds that the timing of the use of specialized knowledge can create a differentiation advantage as long as the knowledge remains unique. The advantage is static because the purchase is a one-time event.
Term
Unlimited Resources Model
Definition
Utilizes a large base of resources that allows an organization to outlast competitors by practicing a differentiation strategy.
Term
Hypercompetition
Definition
Models suggest that the speed and aggressiveness of the moves and countermoves in any given market create an environment in which advantages are "rapidly created and eroded". 1) Cost/quality, 2) timing/know-how, 3) strongholds, 4) deep pockets
Term
First S: Superior Stakeholder Satisfaction
Definition
Understanding how to maximize customer satisfaction by adding value strategically
Term
Second S: Strategic Soothsaying
Definition
Seeking out new knowledge that can predict or create new windows of opportunity
Term
Third S: Positioning for Speed
Definition
Preparing the organization to react as quickly as possible
Term
Fourth S: Positioning for Surprise
Definition
Preparing the organization to respond to the marketplace in a manner that will surprise competitors
Term
Fifth S: Shifting the rules of competition
Definition
Finding new ways to serve customers which transform the industry
Term
Sixth S: Signaling Strategic Intent
Definition
Communicating the intended actions of a company, in order to stall responses by competitors
Term
Seventh S: Simultaneous and sequential strategic thrusts
Definition
Taking a series of steps designed to stun and confuse competitors in order to disrupt or block their efforts
Term
Porter's Generic Strategies Framework
Definition
Firms achieve competitive advantage through cost leadership, differentiation, or focus
Term
D'Aveni's Hypercompetition Model
Definition
Speed and aggressive moves and counter moves by a firm create competitive advantage
Term
Organizational Strategy
Definition
Organization's design as well as the choices it makes to define, set up, coordinate, and control it's work processes.
Term
Business Diamond
Definition
Identifies the crucial components of an organization's plan as its business processes, its values and beliefs, its management control systems, and its tasks and structures.
Term
Managerial Levers
Definition
Organizational, control and cultural variables used by decision makers to effect changes in their organizations.
Term
IS Strategy
Definition
The plan an organization uses to provide information services.
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