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Repetition of information aloud or silently. |
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Semantic elaboration of material. Placing information in context. |
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Create a visual image to remember verbal information. |
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Memorization graph. Recall best at beginning and end of sequence. |
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Effect of rehearsing early words more often. |
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Words at the end of a sequence are still in STM. |
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A retrieval state in which a person feels he knows the information but cannot immediately retrieve it. |
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Making the original encoding of a memory disappear by means of biasing. |
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Theory that memory is a system for storing records of past events. Recollection is searching through and reading records. Forgetting due to interference. |
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Memory reflects changes to the cognitive system used to interpret events. Recollection is reconstruction of the past. Forgetting caused by continuous changes each experience makes on the cognitive system. |
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Mandler's Two Process Theory of Recognition Memory |
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Theory with two components of recognition: Familiarity and context/related information recall. |
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Representation used to store an item in memory. |
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Levels of Processing Theory |
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The greater the semantic analysis, the greater the depth of processing and more durable the memory. |
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Memory codes have different _____ _____. |
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An item that is different in appearance or meaning from other objects. |
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An item is distinct from other items in immediate context. |
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Secondary Distinctiveness |
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An item distinct from other items in stored LTM. |
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Orthographic Distinctiveness |
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Lowercase words that have distinctive shape. |
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Emotional Distinctiveness |
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Items that produce an emotional response. |
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A memory of an important event that caused an emotional reaction. Very confident, but decreasingly accurate over time. |
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Encoding Specificity Principle |
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The specific encoding operations performed on the stimulus determine what is stored, and what is stored determines what retrieval cues are effective in providing access to what is stored. |
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How easy it is to form an image for a word. |
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Give as many associations for a word as possible. |
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A strategy to improve memory. |
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Images are descriptions of scenes. |
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Images are spatial representations analogous to the experience of seeing the object during visual perception. |
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A word formed from the initial letters or groups of letters of words in a set phrase or series of words. |
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An invented sequence where the first letter of each word (or the last letter) is a cue to an idea you need to remember. |
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Mnemonic strategy using keywords to improve paired associates learning. |
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To remember a name, invent a relationship between the name and physical characteristics of a person. |
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Consist of objects or events we group together because we feel they are related. |
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Categories that can be distinguished on the basis of a simple rule. |
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Many cannot be distinguished on the basis of a single rule. |
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No rigid rule that clearly separates members of a category from nonmembers. |
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People remember examples from the category and compare novel patterns to the examples. |
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People classify novel patterns by determining the number of matching features. |
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Creating a prototype that is a representative of a category. |
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Categorize based on knowledge, experience, and top down processing. |
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Exemplar Model rule for placing an item in a category. |
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Relationships between concepts. |
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Hierarchical Relationships |
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Characteristics and Leads To |
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Nonhierchical Relationships |
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Different features stored at each level only once. |
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More typical members come to mind faster than less typical members. |
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Lexical items are made accessible by calling up semantically related items. |
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Recent presentation of an item speeds subsequent access. |
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A collection of symbols and rules for combining these symbols, which can be used to create an infinite variety of messages. |
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The use of symbols to represent ideas. |
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A limited number of words can be combined in an infinite number of ways. |
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Organization of a language, it's grammatical rules. |
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- Traditional transmission - Displacement - Productivity |
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Hockett's Design Features of Language |
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Smallest unit of meaning in a language. |
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Basic sounds of a language. |
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Left to write grammar parsing rules, word pairs govern correctness. |
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Top down grammar, map sentence into a speech parse tree. Shows ambiguity and abstractness. Does not convey linguistic knowledge. |
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Chomsky, no single theory accounts for all ambiguities. Requires semantic knowledge. |
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A sentence that produces a high expectation for a particular word. |
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Sentence Superiority Effect |
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Accuracy in recognizing a word is higher when the word is in the context of a sentence than when it is heard alone. |
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Atkinson and Shiffrin Theory of Memory |
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Definition
Theory that we have multiple sensory registers, control processes, STM, and LTM. |
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Definition
Immediate Judgment (STM) vs Delayed Judgment (LTM)? |
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Items easy for immediate recall hard to recall during delayed recall. |
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Benjamin And Bjork Serial Position Effect Results |
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Imagery much better than rehearsal. Delayed judgment is best! |
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Dunlonsky & Nelson paired associate task results |
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More violent terms = Higher speed estimate |
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Loftus & Palmer Overwriting Car Crash Results |
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Could be familiar if criminal or saw in innocent mug shot. |
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Eyewitness Identification Information |
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Rate Pleasantness = Explicit memorization |
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Standard recog => Deep processing wins Rhyming recog => Shallow processing wins |
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Paivio word High/Low pairs results |
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Kossyln scanning two objects depends on? |
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Visual imagery uses same part of brain as vision |
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Definition
Cognitive Neuroscience visual info |
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0% could reinterpret their image, 100% could reinterpret the actual picture |
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Chambers duck image results |
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Verbal code means we don't need a detailed image. |
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Why do we lose details in images? |
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Suppression group could reinterpret the image better. |
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Brandimonte suppression reinterpretation results |
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Concept Identification Task |
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Definition
Cards with things, categorize them. |
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Consumers establish a minimally acceptable cutoff point for each relevant product attribute. Any brand meeting or surpassing the cutoff point for any one attribute is considered an acceptable choice. |
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Consumer is assumed to set up minimum cutoffs for each of several attributes or dimensions of a product or thing. If the brand or item does not meet all of the minimum criteria, it is rejected. |
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The process of discovering a logical rule from known relevant attributes. |
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Based on logical relationships |
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The process of discovering relevant attributes based on a known logical rule. |
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Complexity reduction, identification of objects, reduction of constant learning. |
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Hierarchical Organization |
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Tree structure for categories |
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Middle amount of category specificity. |
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How well members of a category represent that category. |
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Property of typical category members. |
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Most people use the prototype rule. |
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Definition
Reed's Classification results |
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Beginner => Prototype Experienced => Exemplar |
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Definition
Who uses what categorization rules |
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People assumed pizza was very small. Using background knowledge. |
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Definition
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Takes longer to move each level up |
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Collins and Qullian level results |
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Does not account for typicality effect, and is not always consistent. |
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Hierarchical Network Model: Limitations |
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Little evidence for feature access, computation not always necessary. |
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Definition
Feature Comparison Model Limitations |
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Definition
Meaning of words => List of features Compare features until satisfied |
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Definition
Network model, but new nodes can be activated. |
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Definition
An increase in links from a node. |
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Definition
Method that people use schemas to reconstruct events. |
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47% got the word correct. Need top down processing. |
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Definition
Pollack and Pickett conversation snippets |
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1% higher when primed. Significant. Class results: 1 for every trial. Not as expected. |
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Definition
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Umbrella: 5 Demo: 3 Went as model data, expected, equal accuracy. |
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2.6, 4.5, 4.7. Both expected & unexpected |
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95% apple 70% car Worst: Nut, Sled Expected |
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Pizza: Cheese, pepperoni (Chicago) Cat: Bird, dog (Scratch post/litter box) Fire: Flames, matches (restaurant operations) |
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Definition
Spreading Activation Model Demo |
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Butter, locker, card: 8/10 |
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High Constraint Sentence Demo |
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