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Acting with language. Incorporates persuasive appeals into a larger framework based on the unique uses made of language as the defining feature of our humanity. |
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Refers to the nonsymbolic or the extrasymbolic operation of nature. Things are what they are. All of nature such as the moon in orbit around the sun provides unfailing calendar, regulates ebb (flux,reflux) and flow or tides (vague), reliable navigational aid, provides spectacle of solar aclipse. The earth, the universe, the trees, the fish in the river, the pumping of the heart, growth and decay of vegetation, the breathing of mammals. They refers to nonsymbolic or extrasymbolic operations of mature. |
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Refers to the type of behavior that becomes possible with the use of symbols. Things are what we make them such as the meaning in which humans use symbols. Examples: The moon inspires human imagination, takes on symbolic significance, inspires love and a sense of unity. Dance, painting, speech, writing, languages in general. Action refers to the type of behavior that become possible with the use of symbols. |
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Utterance (parole) has 3 components: 1- Locution (what is said) 2- Illocution (what is done in the saying) 3- Perlocution (the psychological impact of what was said) |
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The speaker's intention. Ex: promises, questions, warnings, commands.. |
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Examines the ways in which we use language in the format of dramatic action; concerned with how we use symbols. How humans act with language modeled after the dramatic action of the stage. 1- People manage social situations through their uses of language or symbolic acts. 2- When we use symbols, our actions resemble those of a performer on a stage. 3- When motives are shared, we feel and act as one. |
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Burke's definition of human |
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Symbol users, The negative (shall/shall not), Separation (human invention that take us beyond our primitive state), Hierarchy (choice involves order. statements such as of more and less, better and worse), Perfection (all beings striving for perfection. Endlessly seeking the solution to an unresolved problem.) |
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1- Communication is the act of inducing (provoquer) coordinating social action through the use of symbols. 2- Communication presents reality through organizing & projecting power of symbols. 3- Presentational character stems from the situated context. Motive must be inferred (deduction) from the vocabulary that can be observed. Allow us to listen and read to discover why people do and say what they do. All action is situated action. |
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1- Act (what was done) 2- Scene (where the act occured) 3- Agent (who performed the act) 4- Agency (the mean of acting) 5- Purpose (the end or goal of the act) |
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When we decide what to do, we do so on the basis of a motive. Consciousness is concerned with motives because motives move us to choose one alternative over the others. Consciousness arises in situation marked by conflict or some sort. Example: when we wake up, we take our shower without thinking. We put on our jeans, the same leg first each day without thinking. We walk to class or work without thinking...etc.. |
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Vocabulary of Motives are: |
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words that count to resolve life's conflicts (obligation, change of pace, right thing to do, my destiny...) Give us a common framework for our perceptions and interpretations. |
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The use of language as symbolic means of inducing cooperation in beings that by nature respond to symbols. 1- Burke thinks that rhetoric is an essential function of language. 2- Rhetoric is a use of language. 3- Rhetoric is a symbolic means of inducing cooperation. 4- Rhetoric is directed to beings that by nature respond to symbols. |
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The primary rhetorical function of symbolic acts is to produce identification. Identifying. It refers when we find that our ways are like another. Example: "I was once an undergraduate myself." It is a cultural ideology marked by being unique group of people such as nationally, religiously, economically, politically, philosophically. Identification is a dialectical term. A dialectical term is one that implies its opposite. It implies a division. |
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When we falsify believe that our ways and the rhetor's are one (self-serving and deceptive language fall here) Ex: we may stand for the same ideas, share common values, seek identifical ends, only to discover that we have not heard correctly. Most frequently, we will encounter this in conversations with strangers or new acquaintances. |
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Emphasize some aspects of experience and ignoring others. The terms or vocabulary we use as a result of our occupations constitute a kind of screen that directs our attention to particular aspects of reality rather than others. |
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