Term
Retail Management Decision Process |
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Definition
World of Retailing- Retailing Strategy- Merchandise/ Store Management |
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How does retailing differ around the world? |
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Definition
Us/ Europe more retailers, bigger stores India China- more wholesalers/ worse infrastructure |
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Forward- Apple store selling to customers Backward- Apple making own parts |
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How do retailers add value |
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Definition
Provide Assortments Break Bulk Hold Inventory Customer Service |
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How do food retailers differ? |
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Definition
They have lower gross margins and are more aggressive in penetrating markets |
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Definition
New Types of Retailers Increased Concentration Globalization Growth in Multi- Channel Retailing More Technology |
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Types of Channels and benefits |
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Store- able to touch merchandise, customer service Catalog- safe, convenient Online- large assortment, safe |
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Elements of the retail mix |
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Definition
Price Customer Service Merchandise Store Design/Display Communication Mix Location |
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Source of Competitive Advantage |
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Definition
Attractive Location Strong Brand Image Strong Customer Relationships Customer Service Merchandise Assortment Vendor Relationships Efficient Distribution/ Info Systems |
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Perceptual Maps what are they |
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Definition
Charted 1-5 based on surveys about two attributes they tell you how you are positioned compared to competitors |
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Definition
Market Penetration- Existing Target Market/ Retail Format Market Expansion- New Target Market, existing format Format Development- existing market, new format Diversification- new market/ format
Looks like a genetics chart |
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Goals of Strategic Profit Model |
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Definition
How to achieve goals on ROA based on profit margins and asset turnover |
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Term
Retailer's Income Statement |
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Definition
Sales- COGS= Gross Profit Margin- SGA Expenses= Operating Income- Taxes= After Tax income |
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Definition
The amount of Profit you get per asset value.
From Income Statement- Net Profit Margin after tax
From Balance Sheet- Total Assets |
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Performance Metrics for Levels of Organization |
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Definition
Corporate-ROA, Asset Turnover, Sales per Square foot, Merchandise- Inventory Turnover Store- Sales per Square Foot, Inventory Shrinkage |
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Difference between Discount and Luxury for Gross Margin Expense to sales Profit Margin before Tax Asset Turnover ROA |
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Definition
Gross Margin- Luxury Expense to Sales- Luxury Profit Margin before Tax- Luxury Asset Turnover- Discount ROA- Discount |
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Term
Why is Location important |
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Definition
Long Term Investment and sustainable competitive advantage |
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Term
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Definition
Unplanned Areas Free Standing Sites- what it sounds like Urban Locations Shopping Centers Neighborhood Center- Chipotle CP Power Center- Kohl's EC Enclosed Malls Lifestyle Centers- similar stuff sold Outlet Centers Theme/ Festival Centers |
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Definition
A set of Business Activities that adds value to the products and services sold to consumer for personal or family use |
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Definition
The sum of all experiences a customer has with a good or service over the duration of their relationship with that supplier |
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A key tenant to a shopping area that attracts customers |
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A retailer provides a mix of unrelated products |
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Inter vs. Intra Competition |
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Definition
Inter- Competition from firms in other types of business Intra- Competition vs. similar types of business |
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A plan for dealing with external opportunities and threats |
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The nature of the retail's operations or the retail mix |
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Definition
A brand that is owned by a retailer |
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Definition
How many different kind of products you have |
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Definition
How much of variety of a particular product you have |
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