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How you feel about a person or subject. |
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Classification of an audience based on if their friendly or hostile. |
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The thing that is believed |
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Fitting your message to the audience |
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An audience that is rational and open to new information |
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Principles that are used as personal guidelines for behavior |
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A clear sentence that says what your audience is to gain from your speech. |
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To teach, to please, and to move |
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Summary of the main points. |
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Share a negative attitude toward your topic. |
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Groups common heritage and cultural traditions |
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Your reputation and the expertise you demonstrated at you speak |
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