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Psyc CH 7
Psych CH 7 flashcards
30
Psychology
Undergraduate 1
10/20/2011

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Term
cognition
Definition
thinking
-manipulating & transforming info in memory
Term
psychologists that study cognition? (2)
Definition
1. cognitive psychologist
2. cognitive neuropsychologist
Term
topics that cognitive psychologist study
Definition
all mental activities associated w/ knowing, remembering, deciding, attending solving judging & communicating
Term
major theme of cognition?
Definition
conservation of resources/energy (short cuts)
Term
mental images
Definition
internal, picture-like representations (things or events)
Term
concepts
Definition
ideas that represent a group of similar objects, events, ideas, or people
Term
why develop concepts?
Definition
helps w/ new data
-formula:by definition
-natural:by prototype
Term
problem solving
Definition
thinking and behaving in ways to reach a goal
-identify goal & steps needed to get there
Term
trial & error
Definition
try different ways till one works
-aka mechanical
Term
algorithms
example?
Definition
step by step procedures that guarantee a solution
ex:every letter, every formula
Term
heuristics

example?
Definition
speedier but more error prone
-educated guess based on past experience
ex:kids tv show? what letters likely tog
Term
insight
Definition
solution comes suddenly & often novel (vs. strategy based) (Aha!)
Term
creativity
Definition
ability to combine ideas & behaviors in new ways-think outside the box
Term
confirmation bias

example?
Definition
tendency to search for info that supports what we already think, & to ignore or distort info that contradicts our belief
ex:we see what we already believe
Term
mental set
Definition
tendency to approach problems from only one was (esp. if worked in past)
-but failure to see from new perspective
Term
functional fixedness
Definition
tendency to think of things only in terms of usual functions
Term
using and misusuing heuristics
Definition
two generally helpful shortcuts can lead the smartest into dumb decisions
Term
two founders of decision making
Definition
Amos Tversky & Daniel Kahneman
Term
representative heuristics
Definition
judging how likely something is by how well it represents (matches) prototype
(can lead us to ignore other relevant info-like base rates)
Term
availability heuristics
Definition
the easier it is to think of an example, the more likely we are to think it will happen
-yet ease may be due to vividness or personal experiences-not reality
Term
overconfidence
Definition
we are often more confident than we are correct!
-we overestimate accuracy of our beliefs & or judgements
Term
The Belief Perseverance Phenomenon
Definition
tendency to cling to initial conceptions even after basis they were formed on has been discredited
-can we break away?
-much harder to change someone's opinion, then it is to obtain a new opinion
Term
means-ends analysis
Definition
repeated testing for differences between the desired outcome and what currently exists
Term
divergent thinking
Definition
the ability to generate unusual, yet nonetheless appropriate, responses to problems or questions
Term
convergent thinking
Definition
the ability to produce responses that are based primarily on knowledge and logic
Term
language
Definition
communication of information through symbols arranged according to systematic rules
Term
grammar
Definition
the system of rules that determine how our thoughts can be expressed
Term
phonology
Definition
study of the smallest units of speech,called phonemes
Term
phonemes
Definition
smallest units of speech
Term
case study: HM
Definition
radical brain surgery in 1953, age 26 to stop seizures.
-left IQ & personality inact
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