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watching model, behave as they do (babies/primates imitae facial expressions) |
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how environment reinforces imitation |
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observer reinforced by model (tying shoes, good job) observer reinforced by third person (teacher says good job) imitated behavior leads to reinforcers (tie shoes fats, play outside faster) vicarious reinforcement (see others get reinforced) |
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vicarious reinforcement and punishment |
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from watching a model, you can learn both how to and how not to behave (bobo doll) |
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problems with behaviorist theory |
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latent learning observation not shaping behavior without reinforcement |
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cognitive factors of social learning |
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learning without performance during learning-attention expectations: outcommes, efficacy |
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triadic reciprocal causation |
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behavior <---> person (cognition) <---> environment (reinforcement) |
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live, symbolic, verbal instructions |
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behaviors that can be learned |
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academic, aggression, morality |
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competent prestige and power gender appropriate behavior is relevant to observers' situation |
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observational learning and the media |
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violence aggression (police drama vs bball game) |
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bandura's 4 step pattern: combined cognitive and operant views |
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attention retention reproduction motivation |
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a theoretical approach that emphasizes each individual's perception and experience of their world and tends to view people as being thinking, creative, and growth oriented |
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guiding ideals of humanism |
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each person has a potential for growth and development no person is bad, incapable, or unworthy people are motivated to grow and use their potential people are individuals and cannot be treated as common elements |
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3 basic principles of humanistic psychology |
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-what is importnat is the experience of being human: focus on subjective awareness of our world, not other's view of our world -takes a holistic approach: looks at person as a whole -we all have personal agency: ability to make a choice, personal growth |
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people can be helped to change and develop by becoming aware of own feelings and motivations and influences upon them |
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early work posited brain locations for specific behaviors and traits |
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early behaviorists did not allow theorizing about mental processes such as thinking, feeling, or sensation Hebb was one of first to allow for theorizing about higher order mental processes |
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mental processes as a physiology |
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hebb wanted to know what was happening behind the scenes during learning he analyzed learning at the conceptual neuronal level |
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drugs to block neurotransmitter release lesions to certain areas non-invasive: CAT scans, PET scans, fMRI |
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info collectors receive inout from neighboring neurons inputs may number in thousands if enough inputs, axon may generate output |
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mature neurons generally can't divide but new dendrites can grow provides room for more connections to other neurons new connections are basis for learning |
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cell's output structure one axon per cell, 2 distinct parts tubelike structure |
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axons branch out and end near dendrites of neighboring cells terminal buttons are the tips of the axons branches a gap separates the axon from dendrites gap is the synapse |
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neurological changes during learning |
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more connections among neurons: -new dendrites sprout -new synapses created exisitng connections modified: -dendrites extended -synapses change |
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when an axon of cell A is near enough to excite cell B or repeatedly takes part in firing it, some growth or metabolic change takes place in both cells such that A's efficiency, as one of the cells firing B, is increased |
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neurons that fire together |
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biological basis of hebb's rule |
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environmental influence experience affects brain development |
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bred smart rats with smart rats trained babies and bred 18 generations later-almost no overlap |
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mixed rosensweig and tryon studies MB and MD rats in 3 different environments results: normal environment-showed effect of MB and MD impoverished-bad regardless of genetics enriched-good regardless of genetics |
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starting, directing, and maintaining physical and psychological activities |
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6 motivation perspectives |
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instinct theory clark hull's formula drive-reduction theory arousal theory hierarchy of motives learned motivation |
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instincts are complex behaviors that have fixed patterns throughout species and are unlearned (bird nests, Aron Ralston) |
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RS=H*D*I response strength-amount of responding now habit strength-amount of operant conditioning drive-how deprived you're feeling incentive-how appealing reinforcer is |
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drive and incentive together |
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strength of motivation can be manipulated by |
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hunger, thirst, social interaction |
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drive-state of unrest or irritation that energizes behavior until irritation is removed animals strive to reduce their drives as much as possible |
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drive-reduction theory flow chart |
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need (food, water)--> drive (hunger, thirst)--> drive-reducing behavior (eat, drink) |
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aim of drive-reduction theory |
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human motivation aims not to eliminate arousal but to seek optimum levels of arousal |
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(bottom to top) physiological needs safety needs love and belongingness esteem needs need to know and understand aesthetic needs self-actualization need first 4- deficiency needs, motivation decreases as needs are met last 3-growth needs, motivation increases as needs are met |
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social motivation-motives acquired through learning and culture |
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matching perspectives with learning theories |
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clark hull-behavioral instinct-neurological drive-reduction theory-neurological arousal-cognitive hierarchy-humanistic learned motivation-social learning |
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learning depends in part on the: |
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attributions we make about our successes and failures |
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concerned with how people make causal explanations |
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internal-your personal doing external-situation, external forces caused event |
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stable-things that won't change unstable-things that change all the time |
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controllable-things we can influence uncontrollable-things we have no influence over |
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fundamental attribution error |
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actors attribute their negative actions to situational requirements, while observers attribute the same actions to stable personal dispositions |
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how motivations affect behavior |
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-preferences for one activity over another, direct activity towards attainment of a particular goal -vigor or intensity of responses -persistence of organized patterns of action toward relevant goals |
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