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use of giving things bad names to make us judge with hate and/or fear |
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the propagandist identifies his program with the use of virtue words and appeals to emotions |
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the propagandist carries over the authority and prestige of something we respect to something he wants us to accept |
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secured staements from prominant people with the expectation that everyone will "follow the leader" |
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used by policians, labor leaders, business leaders and educators to make it look like they are common people just like everyone else |
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the propagandist overemphasizes the good and avoids the bad |
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"Everyone else is doing it" and "follow the crowd" |
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