Shared Flashcard Set

Details

Multimedia & Webpage Design
Desktop Publishing Review Questions
43
Business
Not Applicable
01/11/2012

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Cards

Term
Which of the font families is characterized by small strokes, or finishing attributes which add weight and dimension, at the ends of characters?
a. Serif c. Ornamental
b. Sans Serif d. Script
Definition
Serif
Term
Which of the following terms refers to the reproduction of letters on a page with the primary function of making the presentation of text easy to read and visually appealing?
a. Font c. Typeface
b. Font style d. Typography
Definition
Typography
Term
Which font family is characterized strictly to catch the eye and should be used sparingly?
a. Serif c. Ornamental
b. Sans Serif d. Script
Definition
Ornamental
Term
Debbie is planning her wedding and has decided to print the invitations at home to save money. After considerable research on the Internet she has found the perfect wording and typeface to use. Which font family would give Debbie the best choices for her project?
a. Serif c. Ornamental
b. Sans Serif d. Script
Definition
Script
Term
Kayla is working on the design for her pep club newsletter. She should consider using which of the following font families in the heading?
a. Serif c. Ornamental
b. Sans Serif d. Script
Definition
Sans Serif
Term
When the characters align perfectly, as shown in the sample below, what type effect is demonstrated?
COURIER NEW
a. Kerning c. Proportional
b. Monospaced d. Leading
Definition
Monospaced
Term
John is keying an article for the FBLA magazine. He needs the text in column 2 to align with the text in column 1. Which type effect will he use?
a. kerning c. monospace
b. leading d. proportional
Definition
Leading
Term
What is contrast?
a. The use of big and small elements, black and white text, squares and circles
b. Elements of the design are centered or evenly divided both vertically and horizontally
c. Off-center alignment created with an odd or mismatched number of elements
d. The use of html formatting in web pages
Definition
The use of big and small elements, black and white text, squares and circles
Term
What is Symmetrical Balance?
a. The use of big and small elements, black and white text, squares and circles
b. Elements of the design are centered or evenly divided both vertically and horizontally
c. Off-center alignment created with an odd or mismatched number of elements
d. The use of html formatting in web pages
Definition
Elements of the design are centered or evenly divided both vertically and horizontally
Term
What is Asymmetrical Balance?
a. The use of big and small elements, black and white text, squares and circles
b. Elements of the design are centered or evenly divided both vertically and horizontally
c. Off-center alignment created with an odd or mismatched number of elements
d. The use of html formatting in web pages
Definition
Off-center alignment created with an odd or mismatched number of elements
Term
Which color concept lightens a color by mixing in white?
a. color hue c. color shading
b. color saturation d. color tint
Definition
Color Tint
Term
Which color concept darkens a color by mixing in black?
a. color hue c. color tint
b. color saturation d. color shading
Definition
Color Shading
Term
Which color concept refers to the difference of a color against its own lightness?
a. color shading c. color saturation
b. color tint d. color hue
Definition
color saturation
Term
Which color reflects the most amount of light and often causes aggression?
a. red c. black
b. blue d. yellow
Definition
RED
Term
Which color is associated with love and is often used to subdue opponents?
a. pink c. red
b. yellow d. green
Definition
PINK
Term
RGB is used to represent what three colors of the color wheel?
a. green, black, and red
b. red, yellow, and blue
c. red, yellow, and black
d. blue, red, and green
Definition
blue, red, and green
Term
The CMYK color model is used in the printing process. What are the colors used in the progress.
a. green, cyan, and red
b. red, magenta, and blue
c. cyan, magenta, yellow, and black
d. blue, red, and black
Definition
cyan, magenta, yellow, and black
Term
Which of the following is not one of The Six Principles of Design?
a. Alignment c. Contrast
b. Harmony d. Proximity/Unity
Definition
Harmony
Term
Which of the following is not one of The Six Principles of Design?
a. Contrast c. Mass
b. Proximity/Unity d. White space
Definition
Mass
Term
Which of the following is not one of The Six Principles of Design?
a. Repetition/Consistency
b. Abstract
c. White space
d. Balance
Definition
Abstract
Term
“The absence of graphics and text plays a significant role in increasing comprehension of the text and of focusing attention on graphics. The absence of content is what draws the eye towards content.” This statement is describing which design principle?
a. Symmetrical Balance
b. White space
c. Repetition/Consistency
d. Mass
Definition
White Space
Term
The rule of third would have us divide our pages into three sections horizontally and vertically and the placing our most important objects_______________?
a. In the top third
b. In the middle third
c. At the intersections of each third d. In the bottom and right third
Definition
In the top third
Term
What are pull-quotes?
a. quotes by famous people
b. extracts from the article set apart in larger font and/or with rules or boxes
c. captions under photos
d. typed marks around text
Definition
Extracts from the article set apart in larger font and/or with rules or boxes
Term
Any document produced in a desktop publishing program is a
a. Pasteboard c. Program
b. Printer d. Publication
Definition
Publication
Term
What is white text on a black background called?
a. Reverse Text c. Greek text
b. Text Wrap d. Font Face
Definition
Reverse Text
Term
The space between the columns is called the
a. column spacing c. Alley
b. line weight d. Gutter
Definition
Gutter
Term
In a Desktop publishing program, what are nonprinting pages used for placing text and/or graphics that will appear on all pages?
a. Zero Points c. Guidelines
b. Resolutions d. Master Pages
Definition
Guidelines
Term
The vertical space between lines of text is:
a. Kerning c. Leading
b. Tracking d. Controlling
Definition
Leading
Term
When working with multiple pages, it is helpful to define items for the entire publication:
a. on the Master Pages
b. using the pasteboard
c. using the control palette
d. in the Define styles name box
Definition
on the Master Pages
Term
The magenta-colored (blue) boxes inside the page borders are:
a. default page breaks
b. margin guides
c. resolutions
d. laser pointers
Definition
margin guides
Term
Tracking is:
a. the spacing of group of text
b. the space between lines
c. the space between characters
d. the space between the text and the graphic
Definition
the spacing of group of text
Term
The imaginary line on which characters of type reside is the:
a. Baseline c. Margin line
b. leading d. Bar
Definition
Baseline
Term
The Kerning option of desktop publishing software allows you to:
a. choose a predefined spacing default
b. manually set the space between the characters
c. change the text size
d. set the tracking for paragraphs
Definition
manually set the space between the characters
Term
This design element is used to break up the text and graphics and allows visual breathing room for the eye when viewing a publication.
a. proxy lines c. white space
b. standoff space d. abstract
Definition
white space
Term
Luke is working on the layout of a newsletter, a business card, and a letterhead for the Ad Lib Company. To consistently align and position the company’s logo on all pages, he should use a:
a. guide c. template
b. grid d. margin
Definition
template
Term
Jake is preparing a print media kit for a company. To ensure consistency between all documents, he needs to prepare a:
a. guide c. master page
b. margin d. prototype
Definition
master page
Term
Which design element evokes emotion in a publication?
a. Color c. White Space
b. Texture d. Contrast
Definition
Color
Term
Which of the following is not a type of alignment?
a. Left c. Right
b. Full d. Portrait
Definition
Portrait
Term
Which design element is used to convey a sense of touch and feeling?
a. Color c. White Space
b. Texture d. Contrast
Definition
Texture
Term
Which design element is used to organize information and simulate movement?
a. Lines c. White Space
b. Texture d. Contrast
Definition
Lines
Term
Which soothing color is known for reducing a person’s appetite?
a. red c. black
b. blue d. yellow
Definition
BLUE
Term
Which publication feature is a label used to identify parts of an illustration?
a. caption c. bleeding
b. sidebar d. balloon
Definition
Caption
Term
Which publication feature is used to express thought or speech in an illustration?
a. caption c. bleeding
b. sidebar d. balloon
Definition
Balloon
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