Term
Automatic Vending
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Definition
Selling and delivering products through vending machines |
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Term
Convenience Stores
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Definition
A convenience-oriented variation of the conventional limited-line food stores |
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Term
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Definition
A firm that owns and manages more many stores |
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Term
Department Stores
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Definition
Larger stores that are organized into many separate departmets and offer many prduct lines |
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Term
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Definition
Stores that sell hard goods (cameras, TVs, appliances) at substantial price cuts to customers who go to discounter's low-rent store, pay cash, and take care of any service or repair problems themselves |
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Term
Door-to-Door Selling
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Definition
Going directly to the consumer's home |
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Term
Franchise Operation
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Definition
A franchisor develops a good marketing strategy while the retail franchise holders carry out the strategy in their own units |
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Term
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Definition
Early retailers who carried anything they could sell in reasonable volume |
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Term
Limited Line Stores
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Definition
Stores that specialize in certain lines of related products rather than a wide assortment |
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Term
Manufacturers' Sales Branches
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Definition
Separate warehouses that producers set up away from their factories |
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Term
Mass Merchandisers
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Definition
Large, self-service stores with many departments that emphasize soft goods (housewares, clothing, and fabrics) and staples (like health and beauty aids) and selling on lower margins to get faster turnover |
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Term
Mass-Merchandising Concept
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Definition
The idea that retailers should offer low prices to get faster turnover and greater sales volume by appealing to larger numbers |
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Term
Merchant Wholesalers
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Definition
Wholesalers who own (take title to) the products they sell |
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Term
Multichannel Shoppers
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Definition
Shoppers who use different retailers as they move through the purchase process |
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Term
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Definition
A multichannel selling approach where a single retailer provides a seamless customer shopping experience from desktop computer, mobile device, telephone, or brick-and-mortar store |
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Term
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Definition
Activites involved in the sale of products to final consumers |
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Term
Scrambled Merchandising
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Definition
Retailers carrying any product lines that they think they can sell profitably |
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Term
Service Wholesalers
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Definition
Merchant wholesalers who provide all the wholesailing functions |
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Term
Single Line Stores
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Definition
Stores that specialize in certain lines of related products rather than a wide assortment; also known as limited line stores |
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Term
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Definition
Type of conventiolnal limited-line store, ususally small and with a distinct personality |
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Term
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Definition
Very large stores that try to carry not only foods and drug items, but all goods and services that the consumer purchases routinely; also called hypermarkets |
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Term
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Definition
Large stores that are organized into many separate departments and offer many product lines |
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Term
Wheel of Retaling Theory
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Definition
New types of retailers enter the market as low-status, low-margin, low-price operators and then--if successful--evolve into more conventional retalers offering more services with higher operating costs and higher prices |
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Term
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Definition
Firms whose main function is providing wholesailing actitivities |
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Term
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Definition
The activities of those persons or establishments that sell to retailers and other merchants, and/or to industrial, institutional, and commerical users, but who do not sell in large amounts to final consumers |
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Term
General Merchandise Wholesalers
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Definition
Service wholesalers who carry a wide variety of nonperishable items such as hardware, electrical supplies, furniture, drugs, cosmectics, & automative equipment |
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Term
Single Line Wholesalers
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Definition
Service wholesalers who carry a narrower line of merchandise than general merchandise wholesalers |
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Term
Specialty Wholesalers
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Definition
Service wholesalers who carry a very narrow range of products and offer more information and service than other service wholesalers |
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Term
Limited-Function Wholesalers
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Definition
Merchant wholesalers who provide only some wholesaling funcitons |
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Term
Cash-and-Carry Wholesalers
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Definition
Like service wholesalers, except that the customer must pay cash |
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Term
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Definition
Wholesalers who own (take title to) the products they sell-- but do not actually handle, stock, or deliver them |
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