Shared Flashcard Set

Details

Midterm Terms and Definitions
COM 115 Missouri State University - Terms and Definitions for Midterm
37
Communication
Undergraduate 1
10/25/2012

Additional Communication Flashcards

 


 

Cards

Term
Civility
Definition
The act of showing regard for others.
Term
Civil Discourse
Definition
Public speech that demonstrates respect for others and a tolerance for diverse viewpoints.
Term
Audience-Centered Approach
Definition
Making the audience the most important priority when developing and presenting a speech.
Term
Incivility
Definition
Acting without regard for others
Term
Inflammatory
Definition
Evoking strong negative emotions.
Term
Issue of Substance
Definition
An issue that is important, meaningful, or worthwhile
Term
Sensationalism
Definition
Discussing subject matter that stimulates vulgar taste.
Term
Speaker
Definition
The person who assumes primary responsibility for conveying a message in a public speaking context.
Term
Sender
Definition
The person who assumes primary responsibility for conveying a message.
Term
Signals
Definition
Verbal and nonverbal messages exchanged b/w a sender and listener.
Term
Transactional Process
Definition
A multidirectional process of signals passing simultaneously from speaker to listener, listener to speaker, and among listeners.
Term
Communication Ethics
Definition
The choices you make about what you should do when communicating with others about values. ex) justice, truthfullness, etc
Term
Social Reciprocity
Definition
A guideline for ethical public speaking that states that a speaker should treat listeners the way they want to be treated
Term
Communication Apprehension
Definition
Fear of anxiety associated with either a real or anticipated act of speaking in public.
Term
Hearing
Definition
Mechanical reception of airwaves by the ear and their conversation into signals in the auditory nerve.
Term
Listening
Definition
Sensing, interpreting, evaluating, and responding to auditory signals from one person to another.
Term
Egocentrism
Definition
Behavior motivated by one's own apparent best interest; self-centeredness to the point that one lacks concern for or does not care about the needs, concerns, etc of other persons.
Term
Active Listening
Definition
A consious effort by one person to comprehend another's message as intended by that person.
Term
Signposts
Definition
Words or phrases used to emphasize sentences or call attention to the next statement in a speech.
Term
Transitions
Definition
A word or phrase used to keep listeners oriented when the speaker shifts from one topic or point to another.
Term
General Purpose
Definition
Type of primary objective sought by a public speaker; primary objectives include informing, persuading, entertaining, and commemorating.
Term
Specific Purpose
Definition
A single declarative sentence that states the general purpose of a speech, the audience being addressed, and the topic of the speech.
Term
Central Idea
Definition
A declarative sentence that expresses the thesis, theme, or proposition of a unified speech; this sentece contains a subject (topic) and predicate affirming some generalization about the subject.
Term
Desired Response
Definition
A declarative sentence describing an observable behavior sought by a speaker as a response to the speech; this behavior may be latent or manifest; the practical purpose of public speaking is to obtain such a response, not just expressing something.
Term
Adaptation
Definition
Adjusting to a characteristic of listeners or a speaking situation; adaptations are made based on an analysis of the audience and situation.
Term
Audience Analysis
Definition
Gathering and interpreting factual data about a prospective audience so that adaptations van be made while preparing to speak (this increases the chances of getting the desired response from listeners).
Term
Belief
Definition
Ideas or conclusions a person accepts as true about other people, objects, or ideas.
Term
Value
Definition
A belief about the worth or quality of some object, individual, issue, concept, event, practice, or other phenomena.
Term
Attitude
Definition
An enduring tendency to act positively or negatively toward an object, person, or idea; how you feel about something.
Term
Fixed-Answer Question
Definition
A multiple-choice question on a test.
Term
Scale Question
Definition
A way of measuring the strength of an audience's beliefs and attitudes; respondents indicate the strength of their positions by checking a position along a continuum.
Term
Open-Ended Question
Definition
A question about a topic or issue not accompanied by suggested answers
Term
Periodicals
Definition
Publications issued at regular intervals of less than a year and more than a day.
Term
Vet
Definition
To carefully examine or scrutinize someone/something.
Term
Expertise
Definition
The perception that a source of supporting material is knowledgable on a specific topic.
Term
Objectivity
Definition
The perception that a souce of supporting material has no bias towards a topic.
Supporting users have an ad free experience!