Term
| The text defines merchandising as _________ product lines for identified target market(s) with regard to pricing, assortment, styling, and timing. |
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Definition
| Planning, developing, and presenting |
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Term
| What are some examples of technologies adopted to facilitate quick response? (There are 3 of them) |
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Definition
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Term
| (T/F) The operations constituency manages the organization's resources of people and physical property. |
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Definition
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Term
Which of the following is NOT an example of external coalitions? A)Customers
B)Shareholder
C)Supply chain
D)Community members |
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Definition
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Term
| (T/F) Comparing to Theory X management style, Theory Y management style incoporates more interactive communication and employee emplowerment. |
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Definition
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Term
| What firm constituency should be responsible for the overall goals of the firm? |
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Definition
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Term
| In explaining a firm's decision making, economic theories of the firm emphasize ___________, whereas behavioral theoreis of the firm emphasize the role of _____. |
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Definition
| profit maximization; human action |
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Term
The resources of a firm can include:
A)Only physical property B)Only money C)Only people D)All of the avove |
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Definition
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Term
| The trade matrix includes four major component groups: |
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Definition
| material manufacturers and suppliers, finished goods manufacturers, retailers, and consumers |
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Term
Which of the following statements are correct regarding production-driven and market-driven firms ?
A)Market-driven firms make and sell goods that can be produced conveniently and efficiently
B)Market-driven firms’ production schedules are planned based on sales forecasts and merchandising planning and development.
C)All of the above. |
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Definition
| B)Market-driven firms’ production schedules are planned based on sales forecasts and merchandising planning and development. |
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