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the methods of communication used to reach large numbers of people at the same time (TV, news, radio, magazines, films, books, internet) |
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mainstream culture-the arts, artifacts, entertainments, fads, beliefs and values shared by large segments of society |
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media one has consciously chosen to interact with |
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being exposed to media that is not of your choosing (ads, t-shirts) |
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the method used to convey information (films, magazines, etc.) |
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refers to the act of one physically receiving or taking in the messages and ideas being presented to them |
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occurs when one is exposed to more than one medium at a time (i.e. listening to music while reading a magazine) |
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refers to media that is hidden/included in another type of media (i.e. product placement) |
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Canadian Broadcasting Corporation, national radio and TV broadcaster |
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Canadian Radio-television and Telecommunications Commission, public organisation with mandate as a regulatory agency for broadcasting and telecommunications |
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any form of reproduced(?) communication, from a book, film or CD, to an ad, toy or t-shirt |
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to take apart, analyze or break down a media text into its component parts in order to understand how and why it was created |
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a merge of lots of new technologies that allow us to travel the world electronically and quickly produces huge quantities of information plus the technology needed to access it |
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