Shared Flashcard Set

Details

Media Now 7th edition. Ch 1-4
Terms for Ch. 1-4
12
Communication
Undergraduate 1
09/21/2012

Additional Communication Flashcards

 


 

Cards

Term
Information society
Definition
the exchange of information is the predominant economic activity
Term
Mass communication
Definition
one-to-many, with limited audience feedback
Term
Digital
Definition
computer readable information formatted in 1s and 0s
Term
Analog
Definition
communication uses continuously varying signals corresponding to the light or sounds originated by the source
Term
Channel
Definition
an electronic or mechanical system that links the source to the receiver
Term
Convergence
Definition
the integration of mass media, computers, and telecommunications
Term
Telecommunications Act of 1996
Definition
federal legislation that deregulated the communications media
Term
Copyright
Definition
the legal right to control intellectual property
Term
Net neutrality
Definition
users are not discriminated against based on the amount or nature of the data they transfer on the Internet
Term
Digital divide
Definition
the gap in Internet usage between rich and poor, Anglos and minorities
Term
preagricultural society
Definition
people lived in small groups as hunters of animals and gatherers of plants. Depended on spoken word to transmit ideas among themselves and generations. Ex. Illiad and Odyssey
Term
Agricultural society
Definition
Work found on farms or resource extraction. Literacy common among priests and the upper classes. Christian monks copied books. With much of the populace still illiterate, couriers skilled at memorizing long oral messages were valuable communications specialists.
Supporting users have an ad free experience!