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marketing
vocab
12
Marketing
12th Grade
02/04/2014

Additional Marketing Flashcards

 


 

Cards

Term
marketing
Definition
the creation and maintenance of satisfying exchange relationships
Term
self-sufficient
Definition
means you do not rely on others for the things you need to survive
Term
bartering
Definition
exchanging products or services with others by agreeing on their values
Term
specialization of labor
Definition
concentrating on one thing or few related activities so that they can be done
Term
money system
Definition
established the use of currency as a recognized medium of exchange
Term
central market
Definition
is a location where people bring products to be conveniently exchanged
Term
production
Definition
function creates or obtains products or services for sale
Term
merchandising
Definition
offering products produced or manufactured by others for sale
Term
operations
Definition
the ongoing activates designed to support the primary function
Term
marketing concept
Definition
using the needs of customers as the primary focus during planning
Term
marketing mix
Definition
is the blending of four marketing elements
Term
promotion
Definition
includes the methods used and information communicated to encourage customers to purchase a good
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