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process of obtaining information from a subset of a larger group |
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entire group of people from which information is needed |
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population elements from which units to be sampled can be selected |
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method of generating lists of telephone numbers at random |
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every element of the population has a known, non-zero likelyhood of seletion
drawn using a skip interval |
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specific elements from the population have been selected at random
less expensive, most convienient, least time consuming |
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the identified and selected population subset for the survey
represents entire group |
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a value that accurately portrays or typifies a factor of a complete population.
"average age or income" |
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error that occurs because the sample selected does is not perfectly representative of the population |
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all other errors; aka measurement errors |
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everyone gets a number, random number generator selects elements included
probability |
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entire population is numbered, elements selected by skip interval
probability |
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probability sample that is forced to be more representative through simple random sampling of mutually exclusive and exhaustive subsets |
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number of elements selected from a stratum proportional to size of stratum, relative to size of the population |
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probability sample, units selected from a number of small geographic areas to reduce data collection costs |
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geographic areas selected from smaller populations. starts from county, narrows down to neighborhood, then select homes |
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non-probability sampling, based on using people who are easily accessible |
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nonprobability samples, selection criterion based on the researchers professional judgement about representativeness of population |
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non probability samples, based on demographic or classification factors selected by researcher |
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Non-probability samples in which selection of additional respondents is based on referrals from the initial respondents.
appropriate for rare population (rocket scientists) |
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