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Marketing Ch 10
logistics
11
Marketing
Undergraduate 2
02/16/2011

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Term
physical distribution
Definition
planning, implementing, and controlling the physical flow of materials, final goods, and related information from points of origin to points of consumption
Term
whats involved in supply chain management
Definition
outbound, inbound and reverse distribution
Term
outbound distribution
Definition
transporting and distributing goods to wholesalers, retailers and final customers
Term
inbound distribution
Definition
receiving, storing and disseminating incoming goods for use in the manufacturing process
Term
reverse distribution
Definition
collection of damaged, outdated or unsold goods and bringing them back to the supplier
Term
why has greater emphasis been placed on logistics lately?
Definition
firms can gain a competitive advantage when logistics result in better service or lower prices
Term
goals of logistics system
Definition
deliver a targeted level of customer service at the least cost
Term
major log functions
Definition
warehousing, inventory management, transportation and logisitics information management
Term
inventory management
Definition
balance between too much and too little inventory
Term
just in time logisitics systems
Definition
desired material arrives at the factory just in time for use, saves cost of storing inventory
Term
RFID "smart tag" technology
Definition
stands for Radio Frequency Identification tags; Communicates via radio waves for identification and tracking of products
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