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Management Chapter 7
n/a
20
Internet/New Media
Undergraduate 2
02/11/2015

Additional Internet/New Media Flashcards

 


 

Cards

Term
The first step in the planning process is
-stating the organization's mission
-understanding the environment
-combining tactical goals and plans
-decision making
Definition
Understanding the environment
Term
In order to enhance employee motivation, goals should be
-easy to accomplish
-broad
-separate from rewards
-moderately difficult
Definition
Moderately difficult
Term
A(n)_______ is a statement of the organization's unique purpose and its scope of operations
-mission
-strategic goal
-tactical goal
Definition
Mission
Term
Achieving a market level of market share for a specific product is an example of a(n)
-mission
-strategic goal
-operational goal
-tactical goal
Definition
Operational goal
Term
Tactical goals are established by
-the board of directors
-lower-level managers
-operational employees
-middle-level managers
Definition
Middle-level managers
Term
Complexity makes long-range planning
-difficult
-easy
-impossible
-dynamic
Definition
Difficult
Term
Intermediate plans are especially important for
-boards of directors
-middle-level managers
-top-level managers
-chief executive officers
Definition
Middle-level managers
Term
A plan designed to allow a company to react to an unforeseen circumstance is referred to as a(n)
-standing plan
-action plan
-reaction plan
-operational plan
Definition
Reaction plan
Term
One reason a firm may use a planning staff is
-to reduce the workload of individual managers
-to take a more focused view of planning than that of individual managers
-to increase expertise on particular pet projects within departments
-to expand the responsibilities of individual managers
Definition
To reduce the workload of individual managers
Term
The board of directors of an organization is responsible for
-tactical plans
-mission statements
-operational plans
-intermediate plans
Definition
Mission statements
Term
Line managers play an important role in the planning process because they
-develop mission statements
-provide information about the external environment
-serve as consultants to the CEO
-must execute plans developed by top management
Definition
Must execute plans developed by top management
Term
To respond to extreme economic shifts, an organization should develop
-contingency plans
-standard operation procedures
-standing plans
-rules
Definition
Contingency Plans
Term
Tactical plans must flow from and be consistent with
-contingency plans
-operational plans
-strategic plans
-intermediate plans
Definition
Strategic plans
Term
Plans that are narrowly focused, have short time frames, and involve lower-level managers are
-contingency plans
-operational plans
-strategic plans
-intermediate plans
Definition
Operational plans
Term
The broadest form of single-use plans are
-policies
-programs
-projects
-standard operating procedures
Definition
Programs
Term
The narrowest form of standing plans are
-policies
-projects
-rules
-standard operating procedures
Definition
Rules
Term
Goals are often inappropriate because they are
-unattainable
-objective
-financial
-qualitative
Definition
Unattainable
Term
Managers must understand the effective planning will
-solve all of an organizations problems
-always ensure success of the organization
-require time, energy, and strong commitment
-eliminate the need for adjustments and exceptions
Definition
Eliminate the need for adjustments and exceptions
Term
Formal goal setting occasionally fails because of
-underemphasis on quantitative goals
-managers' reluctance to assign goals to subordinates
-too much involvement by top management
-too much required paperwork and record keeping
Definition
Too much required paper work and record keeping
Term
Under formal goal setting, yearly goals should be discussed
-at the end of the year
-every three months
-every four months
-twice a year
Definition
Every three months
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