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Management CH6
Management CH6
145
Management
Undergraduate 4
02/07/2013

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Term
Business Strategies
Definition
Organizational
Corporate
Industry
Firm
Term
Resources
Definition
Assets, capabilities, processes, employee time, information, and knowledge that an organization controls
Term
Firms use
Definition
Resources to improve organizational effectiveness and efficiency
Term
Why are resources critical?
Definition
they help companies create and sustain an advantage over competitors
Term
Competitive Advantage
Definition
Providing greater value for customers than competitors can
Term
Sustainable Competitive Adavantage
Definition
A competitive advantage that other companies have tried unsuccessfully to duplicate and have for the moment stopped tryign to duplicate
Term
4 Conditions must be met if a firm's resources are to be used to achieve a sustainable competitive advantage
Definition
Valuable
rare
Imperfectly imitable
nonsubstitutable
Term
Valuable resources
Definition
Allow companies to improve their effeciency and effectiveness
Term
Rare resources
Definition
resources that are not controlled or possessed by many competing firms, are necessary to sustain a competitive advanatge
Term
Example of rare resources
Definition
Apple Ipod's hard drive technology
Term
Apple truly rare resources
Definition
Ability to reconfigure existing technology into a package that is easy to use, elegantly designed and high in demand
Term
Temporary Competitive Advantage
Definition
rare and valuable resources
Term
Imperfectly imitable resources
Definition
resources that are impossible or extremely costly or difficult to duplicate.
Term
Why has numerous attempts failed to imitate Itunes?
Definition
it has capitalized on apple's reputation for developing customer friendly software, the library of music, movies, and podcasts
Term
The difference between entrepreneurship and intrapreneurship is that entrepreneurship is done by start-up firms while intrapreneurship is done by existing firms.
Definition
True:
Both entrepreneurship and intrapreneurship involve entering entering new or established markets with new goods or services. Entrepreneurs create new businesses, while intrapreneurs branch out from existing firms into new markets. See Section 5.3 Entrepreneurship and Intrapreneurship: Entering New Markets
Term
The four adaptive industry-level strategies are defenders, prospectors, analyzers, and:
Definition
The fourth adaptive strategy is reactors. Reactors do not follow a consistent strategy but tend to react to changes in the external environment after they occur
Term
Which of the five industry forces is a measure of the intensity of competitive behavior between companies in an industry?
Definition
character of rivalry
Term
Which of the following is NOT a business category on the BCG matrix?
Definition
The four categories of the BCG matrix are stars, question marks, dogs, and cash cows
Term
Stability strategies are grand strategies in which the company:
Definition
continues doing what it has been doing only better.
Term
Henri Fayol was the first to identify:
Definition
managerial functions.
Term
Contingency theory is based on the exercise of control based on the basis of knowledge.
Definition
False
Term
What are subsystems?
Definition
Smaller systems that operate within the context of a larger system.
Term
A product boycott is an advocacy group tactic that typically involves framing the group's concerns as public issues and creating controversy that is likely to receive extensive news coverage.
Definition
False
Term
Ethics training should help employees think about the consequences their choices will have on others and consider how they will choose between different solutions.
Definition
True
Term
Examples of a-type conflict statements would be "your idea," "our idea," "my department," or "you don't understand our situation."
Definition
True
Term
Stability strategies are grand strategies in which the company:
Definition
continues doing what it has been doing only better.
Term
Dominant designs can emerge via ________, which means that a technology becomes the dominant design simply because most people use it.
Definition
independent standard bodies
Term
Which of the following is NOT a method used for overcoming the problems associated with job specialization?
Definition
job allocation
Term
Strong teams not only have talented members, but those talented members are also different in terms of ability, experience, or personality.
Definition
True
Term
Which of the following is an example of a time when it would be good to use teams?
Definition
A job can't be done unless people work together.
Term
Which of the following selection tests is used to measure the extent to which applicants have abilities in perceptual speed, verbal comprehension, numerical aptitude, general reasoning, and spatial aptitude?
Definition
cognitive ability tests
Term
Organizational plurality has two factors: 1) all members are empowered to contribute in a way that maximizes the benefits to the organization, customers, and themselves, and 2) all members are fully informed of federal and state laws regarding equal opportunity employment
Definition
False
Term
According to goal-setting theory, challenging goals focus employees' attention on the critical aspects of their jobs and also energize their behavior.
Definition
True
Term
Osco Drugs, based in Chicago, discovered that beer and diapers tend to be bought together between 5 and 7 P.M. Oftentimes, fathers, who were told by their wives to pick up diapers on the way home from work, would pick up a case of beer for themselves. This correlation between beer and diaper purchases is a(n):
Definition
affinity pattern.
Term
Which of the following operations are typically small manufacturing operations that handle special manufacturing processes or jobs?
Definition
job shops
Term
Non-substitutable resources
Definition
That no other resources can replace them and produce similar value or competitive advantage
Term
Apple's history of developing customer firendly software, the innovative capabilities of the iPod, the simple pay-as-you-go sales model of iTunes,a nd the unmatched list of music and movies available for download provide customers with a service that has been valuable, rare, relatively nonsubstitutable and in the past imperfectly imitable
Definition
True
Application of non-substitutable
Term
iTunes has retained its competitive lock on the music download business
Definition
Application of Imperfectly imitable resources
Term
Strategy making process
Definition
assess the need for strategic change
conduct a situational analysis
choose strategic alternatives
Term
What is the first step in creating a strategy?
Definition
Determining the need for strategic change.
Company needs to determine whether it needs to change its strategy to sustain a competitive edge.
Term
Top-Level managers are eager and quick to change especially at successful companies
Definition
False
Term
Competitive inertia
Definition
reluctance to change strategies or competitive practices that have been successful in the past.
Term
Strategic Dissonance
Definition
discrepancy between a company's intended strategy and the strategic actions managers take when actually implementing that strategy
Term
Ebay selling used and overstocked items which led to a decline in sales
They were implementing a strategy that did not work and was part of the strategic plan
Definition
Application of Strategic Dissonance
Term
Distinctive Competence
Definition
something that a company can make, do, or perform better than its competitors
Term
An analysis of an organizations weakness often begins with an assessment of_____
Definition
Distinctive Competence
Term
Distinctive Competencies are _______
Definition
tangible
product or service is cheaper, faster or better
Term
What produces distinctive competence?
Definition
core capabilities
Term
Core capabilities
Definition
less visible, internal decision making routines problem solving processes, and organizational cultures that determine how efficiently inputs can be turned into outputs
Term
Application of Core competencies
Definition
Buy in large quantities
Find great new products for its stores
Suppliers sell in higher volumes with lower prices.
Finding new products for curious consumers
Term
Shadow Strategy
Definition
Using environmental scanning to identify threats and weaknesses or to find ways to improve competitive advanatge
Term
Strategic groups work together
Definition
False
Term
Strategic Groups
Definition
a group of other companies within an industry against which top managers compare, evaluate, and benchmark their company's strategic threats and opportunities.
Term
U.S. home improvement will compete with Home depot
Definition
Application of Strategic Group
Term
Core Firms
Definition
central companies in a strategic group
Term
Why is ACE hardware not in the strategic group with Home depot?
Definition
franchise structure and small individualized stores 10, 000 to 14,000 square feet with each store laid out differently
Term
Application of core firms
Definition
most managers scan their environments for strategic threats and opportunities
they concentrate on the strategic actions of core firms
Term
Secondary firms
Definition
Use strategies related to but somewhat different from those of core firms
Term
Why does Home depot consider 84 Lumber a secondary group?
Definition
84 lumber has 265 stores in 35 states and are open to the public, but do not provide customer service to the novice nor do they carry a wide variety of items
Term
Application of Secondary firms
Definition
Managers need to be aware of of the potential threats and opportuniites posed by secondary firms but they usually spend more time assessing the threats and opportunites associated with core firms
Term
Strategic reference point theory
Definition
managers choose between two basic alternatives strategies
Term
Choosing a strategy reference point theory
Definition
Conservative: risk avoiding strategy
Aggressive: risk-seeking strategy
Term
Risk avoiding strategy
Definition
aims to protect an existing competitive advantage
Term
Risk-seeking strategy
Definition
aims to extend or create a sustainable competitive advantage
Term
What decides to seek risk or avoid risk?
Definition
whether top management views the company as falling above or below strategic reference points
Term
Strategic Reference Points
Definition
Targets that managers use to measure whether their firm has developed the core competencies that it needs to achieve a sustainable competitive advantage
Term
Which one is more likely to risk-seeking strategy?
a company performing above reference points or below reference points
Definition
Below reference points, because managers of companies see it as what do they have to lose and an external environment as opportunities for potential gain
Term
Are managers stuck on risk avoiding or risk seeking?
Definition
No, they adjust by actively changing and adjusting the strategic reference points they use to judge strategic performance.
Term
Application of changing reference points
Definition
Menards is beating home depot on
price
products
sales per square foot
friendly accessibility
Term
Two major approaches to corporate level strategy that companies use to decide which businesses they should be in_____
Definition
portfolio strategy
grand strategies
Term
Corporate level strategy
Definition
overall organizational strategy that addresses the question"What business or businesses are we in or should we be in?"
Term
Diversification
Definition
owning stocks in a variety of companies in different industries, reduce risk in the overall stock portfolio
Term
Portfolio Strategy
Definition
corporate level strategy that minimizes risk by diversifying investments among various businesses or product lines
Term
Guides the strategic decisions of corporations that compete in a variety of business
Definition
portfolio strategy
Term
Example of a related portfolio strategy
Definition
3M
Johnson&Johnson
Verizon
Term
Example of unrelated portfolio strategy
Definition
Samsung
Term
Portfolio Guidelines
Definition
The more business inwhich a corporation competes the smaller its overall chnaces of failing

Predicts that companies cn reduce risk even more through unrelated diversification

investing the profits and cash flows from mature slow growth business into newer business reduce long term risk
Term
Acquisitions
Definition
Look for other companies to buy
Term
Managers expand their portfolio by___
Definition
develop new business internally
acquisitions
Term
Unrelated diversification
Definition
creating or acquiring companies in completely unrelated business
Term
BCG Matrix
Definition
portfolio strategy that managers use to categorize theri corporations business by growth and relative market share, which helps them decide how much to invest corporate funds
Term
Stars
Definition
companies that have a large share of fast growing market

produce sizeable future profits
Term
Question marks
Definition
companies that have a small share of a fast growing market

may eventually become stars
Term
Cash Cows
Definition
companies that have a large share of a slow growing market

highly profitable
Term
Dogs
Definition
companies that have a small share of a slow growing market

not often profitable
Term
Portfolio drawbacks
Definition
completely different businesses are riskier than single undiversified business

dysfunctional consequences
Term
BCG Drawbacks
Definition
inaccurately determining outcomes fo future companies through profitability
Term
best approach is to portfoliio stratagey is____
Definition
related diversification
Term
Application of related diversification
Definition
Hormel foods: manufacturers and markets a variety of foods from deli meats to spam
Term
Strong corporate culture promotes and encourgaes____
Definition
risk taking and innovation
Term
Related diverssification
Definition
reduces risk becasue the different businesses can work as a team, rely on each other for needed experience, expertise, and support
Term
Grand Strategy
Definition
broad strategic plan used to help an organization achieve its strategic goals
Term
Grand Strategies guide the
Definition
strategic alternatives that managers of individual businesses or subunits may use in deciding what business they should be in.
Term
3 kinds of grand strategies
Definition
growth
stability
retrenchment/recovery
Term
Growth Strategy
Definition
increase profits, revenues, market share, or the number of places in which the company does business
Term
External growth
Definition
Acquisitions
mergers
Term
Internal growth
Definition
directly expanding the company's existing business or creating and growing new business
Term
Application of internal growth
Definition
PepsiCO marketed SOBE with new bottle design and celebrity endorsements to reconnect with customers, their drinks are up 85%
Term
Stability Strategy
Definition
continue doing what the company has been doing, just doing it better
Term
When do companies choose a stability strategy?
Definition
When their external environment does not chnage much or after they have struggled with periods of explosive growth
Term
Retrenchment Strategy
Definition
to turn around very poor company performance by shrnking the size or scope of the business or if a company is in multiple buisnesses, byclosing or shutting down different lines of the business
Term
Steps for retrenchment
Definition
Significant cost reductions
recovery
successful growth strategy
Term
Recovery
Definition
consists of the strategic actions that a company takes to return to a growth strategy
Term
Porters 5 Industry Forces
Definition
Character of Rivalry
Threat of new entrants
threat of substitute or services
Bargaining power of suppliers
Bargaining power of buyers
Term
What does the 5 industry forces do?
Definition
Determine an industry's overall effectiveness and potential for long term profitability
Term
True
Definition
The stronger the industry forces the less attractive the industry becomes to corporate investors because it is more difficult to for companies to be profitable
Term
Character of Rivalry
Definition
measure of the intensity of competitive behavior among companies in an industry
Term
True
Definition
Both industry attractiveness and profitability decrease when rivalry is cutthroat
Term
Application of Rivalry
Definition
Selling cars
Term
Threat of new entrants
Definition
measure of the degree to which barriers to entry make it easy or difficult for new companies to get started in an industry
Term
Application of threat of new entrants
Definition
Unilever PLC introduced a new ice cream bar (Magnum) which is a threat to Dove and Haagen-Dazs
Term
Threat of substitute products or services
Definition
measure of the ease with which customers can find substitutes for an industry products or services
Term
True
Definition
If customers can easily find substitute products or services, the competition will be greater and profits will be lower
Term
Application for Substitute of products
Definition
Generic medications
Term
Bargaining Power of Suppliers
Definition
measure of the influence that suppliers of parts, materials, and services to firms in an industry have on the prices of these inputs
Term
Bargaining Power of Buyers
Definition
measure of the influence that customers have on the firm's prices.
Term
Application of bargaining power of buyers
Definition
if a company sells a popular product or service to multiple buyers then the company is dependent on just prices.
Term
Positioning Strategies
Definition
Cost leadership
Differentation
focus strategy
Term
Cost leadership
Definition
means producing a product or service of acceptable quality at consistently lower production costs than competitors so that the firm can offer the product or service at the lowest price in the industry
Term
Examples of cost leadership
Definition
Protects companies from industry forces by deterring new entrants, who will match low costs and prices

Forces down the prices of substitute products and services attracts bargain seeking buyers,and increase bargaining power with suppliers who have to keep their prices low if they want to do business with the cost leader
Term
Differentiation
Definition
means making your products or service sufficiently different from competitors offeringgs that customers are willing to pay a premium price for the extra value or performance that it provides
Term
Differentation protects___
Definition
companies from industry forces by reducing the threat of substitute products
Term
Focus strategy
Definition
company uses either cost leadership or differentation to produce a specialized product or service for a limited, specially targeted group of customers in a particular geographic region or market segment
Term
Focus Strategies work___
Definition
market niches
Term
Adaptive Strategies
Definition
Defenders
Prospectors
Analyzers
reactors
Term
Defenders
Definition
seek moderate steady growth by offering a limited range of products and services to a well defined set of customers
Term
Example of Defenders
Definition
Aggressively defend their current strategic position by doing the best job they can to hold onto customers in a particular market segment.
Term
Prospectors
Definition
seek fast growth by searching for new market opportunities, encouraging risk taking and being the first to bring innovative new products to market
Term
Analyzers
Definition
blend of the defender and prospector strategies
Term
Example of Analyzer
Definition
seek moderate steady growth and limited opportunities for fast growth
rarely first to market
Term
Reactors
Definition
do not follow a consistent strategy
unstable
react to external environment
Term
Firm level Strategies
Definition
The basics of direct competition
strategic moves involved in direct competition between companies
Term
Firm level strategy
Definition
address the question: how should we compete against a particular firm?
Term
Direct Competition
Definition
Market commonality
Resource similarity
Term
Direct Competition Definition
Definition
rivalry between two companies offering similar products and services that acknowledge each other as rivals and take offensive and defensive positions as they act and react to each other's strategic actions
Term
Market Commonality
Definition
Degree to which two companies have overlapping products, services or customers in multiple markets

the more markets the more intense competition
Term
Resource Similarity
Definition
extent to which a competitor has similar amounts and kinds of resources that is similar assets, capabilities, processes, information, and knowledge used to to create and sustain an advantage over competitors
Term
Resource Similarity Competitive standpoint
Definition
that your direct competitors can probably match the strategic actions that your company takes.
Term
Strategic moves of direct competition
Definition
attack
response
Term
Corporate level strategies
Definition
help managers decide what business to be in
Term
Industry level strategies help
Definition
determine how to compete within an industry
Term
Firm level strategies help
Definition
managers determine when, where, and what strategic actions should be taken against a direct competitor
Term
Attack
Definition
competitive move designed to reduce a rivals market share of profits
Term
Response
Definition
counter move prompted by a rival's attack that is designed to defend or improve a company's market share or profit
Term
2 kinds of responses
Definition
match
mirror your competitors move
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