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Logistics/Supply Chain Customer Service
Chapter 4 of "Business Logistics/Supply Chain Management"
4
Business
Professional
09/08/2010
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Term
What are the four "P's" of marketing
 Definition

1. product

2. price

3. promotion

4. place
Term
What are the three elements of customer service?
 Definition

1. pretransaction elements

2. transaction elements

3. post-transaction elements
Term
What is order cycle time?
 Definition

The elapsed time between when a customer order, purchase order, or service request is placed

 

and when the product or service is received by the customer
Term
What is Taguchi's loss function?
 Definition

L = k (y-m) squared

 

L= loss dollars per unit (cost penalty)

 

y= value of the quality variable

 

m = target value of the quality variable y

 

k = a constant that depends on the financial importance of the quality variable
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