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Definition
Disneyfication describes how the real world is becoming more and more like a theme park, a world that is safe and entertaining, where there are no unpleasant surprises, where nothing has ever gone wrong and where everything is sanitised. |
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List 1 example of disneyfication |
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Definition
The movie, Pocahontas, based on a historical figure, has been accused of sweetening issues concerning race and gender |
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List 3 examples of Disney Language (Every day term and Disney-speak) |
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Employee - Cast member Job - Role Crowd - Audience |
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Term
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the process by which the principles of the Disney them parks are coming to dominate more and more sectors of American society as well as the rest of the world. |
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What are the 4 dimensions of Disneyization? |
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Definition
- theming - hybrid consumption - merchandising - performative labour |
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What is disneyfication associated with? |
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Definition
the negative aspects of the trivialization and sanitization of information: historically and culturally. |
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To translate or transform an object into something superficial and even simplistic. |
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the process of the principles of the fast-food restaurants are coming to dominate more and more sectors of American society as well as of the rest of the world. |
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What are the 4 dimensions of McDonaldisation? |
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Definition
- Efficiency - Calculability - Predictability - Control |
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Term
What are the 3 key points of the efficiency dimension (McDonaldisation)? |
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Definition
- The optimum method of completing a - The rational determination of the best mode of - Individuality is not allowed |
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Term
What are the 3 key points of the Calculabitily dimension (McDonaldisation)? |
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Definition
- Emphasis on things that can be calculated, counted , quantified - Quantification refers to tendency to emphasize quantity rather than - Leads to a sense that quality is equal to large quantities |
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Term
What are the 2 key points of the predictability dimension (McDonaldisation)? |
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Definition
- Production processes are organised to guarantee uniformity of product and standardised - Rational people need to know what to expect |
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Term
What are the 3 key points of the efficiency dimension (McDonaldisation)? |
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Definition
- Substitution of more predictable non-human labour for human labour - Use of automation - Deskilling the workforce |
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What are 3 issues that can arise from irrationality of rationality (McDonaldisation)? |
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Definition
- False Friendliness - Excessive High Cost - Health and environmental dangers - Rational systems can be dehumanizing |
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Complete this sentence: The uncertainty and unpredictability of people being replaced by machines is the ultimate stage in _________ |
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Complete this sentence: McDonaldisation is the process by which the principles of the fast-food restaurant are coming to _______ more and more sectors of American society as well as of the rest of the world. |
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Term
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Definition
process that is increasing the flow of people, culture, ideas, values, knowledge, technology, and economy across borders, resulting in a more interconnected and interdependent world. |
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Term
What are the 4 key elements of globalisation relevant to higher education? |
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Definition
• the growing importance of the knowledge society/economy; • the development of new trade agreements which cover trade in education services; • the innovations related to ICTs (Information and Communication Technologies); and • the emphasis on the role of the market and the market economy. |
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Term
List 2 benefits of globalisation |
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Definition
- improved wealth gains has led to improved access to health care and clean water which has increased life expectancy - Improved technology has dramatically reduced costs and prices |
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List 2 negatives of globalisation |
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Definition
- Increased trade and travel have facilitated the spread of human, animal and plant diseases, like HIV/AIDS, SARS and bird flu, across borders. - Modern communications have spread an awareness of the differences between countries, and increased the demand for migration to richer countries. |
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