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L&I Collaboration adversariali
continually influence stakeholders within the supply chain through using models of influence
5
Business
Undergraduate 4
11/04/2007

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Cards

Term
Thomas model of relationship styles in conflicts of interest
Definition
high                          
                           Competitive            collaborative

focus on
own interests


                            Avoiding                 accomodating


low                       consideration of other's interests         High

Term
avoiding (thomas model)
Definition
low focus on own interests
low consideration of other's interests

you withdraw form the conflict: attempt to sweep under the carpet.
Term
competing (Thomas model)
Definition
(adversarialism)
high focus on own interests
low on consideration of other's interests

you impose your solution on the problem.
in supply chain: arm's length communication
competitive negotiation
lack of trust
little info sharing
individual transactions, tight controls
maximising own share of beneits

NB adversarial competitive relationship: collaboration at operational level to increase avlue - but competition at commercial level to appropriate as much of value as possible
Term
accommodating (thomas model)
Definition
low focus on own interests
high consideration of other's interests


you concede the issue without a fight, to preserve harmony (eg if highly
dependent on relationship, or in poor bargaining position
Term
collaborating (thomas model)
Definition

high focus on own interests
high consideration of other's interests

both parties work to find win-win to clearly stated needs
In supply chain: working together to add value (via quality, development, info exchange, operational linkage, shared definition of norms / expectations, relationship - specific adaptations to products / processes) + sharing of added value > mutual benefit

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