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Journalism quiz 5
journ 5
61
Journalism
Undergraduate 1
04/16/2017

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Term
narrowcasting
Definition
producing, designing media content to target highly specific segment of the audience
Term
Nellie Bly
Definition
Elizabeth Cochrane - pioneering newspaper woman in 1800s, wrote for Pulizer
Term
News Hole
Definition
Refers to the amount of total space available for news after ads space has been determined
Term
Newspaper Chain
Definition
Large company that owns several papers throughout the country
Term
NY Times v Sullivan
Definition
1964 case that established the standard for libel of public officials, eased media restrictions
Term
Off the record
Definition
information given to media that source does not want media to reveal where it came from.
Term
Ombudsperson
Definition
individual in a media organization assigned to handle complains from audience memebers
Term
orson welles
Definition
boy genius who created national panic "war of the worlds" for radio, "citizen kane" movie
Term
payola
Definition
Cash or gifts given to radio DJ by record labels for DJ to play their records more often.
Term
PBA of 1967
Definition
public broadcasting act - congressional act establishing the public broadcasting service
Term
Photojournalism
Definition
The use of photos to document events and people's lives
Term
Pilot
Definition
The first episode of a projected television series
Term
Plain folks
Definition
Advertisements creates idea that spokesperson/advertiser are just ordinary people like us
Term
PMRC
Definition
Parents music resource center - Key in bringing about labeling of objectionable music
Term
Podcasting
Definition
method for delivering audio or video files to users who subscribe to them
Term
Pool Reporting
Definition
reporters are placed in a small governement supervised groups to cover an event, such as war
Term
Portal
Definition
The first page a person sees when opening an internet browser
Term
Press conference
Definition
Meetings with reporters
Term
Prime Time
Definition
part of a radio or tv schedule expected to attract the largest audience
Term
Product Placement
Definition
advertisers pay for their products to be featured/show in movies or TV shows
Term
Prominence
Definition
News value that stresses the importance of the person involved in the story
Term
Propoganda
Definition
Any media text whose primary purpose is to persuade audience to particular point of view
Term
Proximity
Definition
News value based on the location of a news event where the story happens
Term
Psuedo Events
Definition
events created specifically to attract media attention and coverage
Term
Public opinion
Definition
the public, as a group, share views/ideas on a topic and these ideas guide public's actions
Term
Publicity
Definition
the placing of stories in the mass media
Term
Puffery
Definition
Type of advertising language that makes extravagant claims about a product
Term
Ratings
Definition
used in broadcast media to explain the number of homes that watch a particular tv show
Term
Rockabilly
Definition
Combination of country, southern gospel and Mississippi delta blues music
Term
Rupert Murdoch
Definition
Built one of the worlds largest media empires news corp. Now owns Fox news in the U.S.
Term
Scoop
Definition
News story that news organization reports well ahead of the competition
Term
Shield Law
Definition
Law intended to protect journalists from legal challenges to their freedom to report news
Term
Smart Phone
Definition
Mobile phone offering more advance computing ability/ connectivity than basic feature phone
Term
Social Network Site
Definition
Website where users can create profiles, post information and exchange info with other users
Term
soft news
Definition
features that rely on human interist for their news value. Not necessarily timely stories
Term
soul music
Definition
Mixed gospel and blues with emotion and lyrics from the American black experience
Term
Sound Bite
Definition
Short utterance that is catchy and designed to capture the media's attention
Term
source
Definition
a person who initiates communication. Who gives the info to the reporter
Term
Spam
Definition
A computer term referring to unsolicited email
Term
spin off
Definition
TV show or video game based on the ideas or characters from another source
Term
Spy ware
Definition
Information gathering software that is secretly bundled with free downloaded software
Term
Stamp act 1765
Definition
levied tax on all legal documents including newspapers and books. Repealed in 1766
Term
Steve Jobs
Definition
The driving force behind the apple computer revival, Ipod and Itunes
Term
Story Board
Definition
Series of drawings depicting the key scenes in a TV ad. Also used in movie production
Term
Streaming video
Definition
Method of sending TV over the internet.
Term
Tabloidization
Definition
Mainstream media report what tabloids do, including gossip, scandal and celebrity news
Term
Talkies
Definition
Movies with sound, beginning in 1927
Term
Ted Turner
Definition
Founded Cnn in 1980, offering round the clock news on cable television
Term
Time Magazing
Definition
First news magazine launched in 1923 by Henry Luce and Briton Hadden
Term
Time Shifting
Definition
Recording programs and playing them back at times other than when they were aired
Term
Truth
Definition
an absolute defense against libel. Statement is not libel if it can be proven to be true
Term
United Artists
Definition
This movie studio created in 1919 by D.W.Griffin and three other Hollywood film starts
Term
University Press
Definition
Segment of the book industry that publishes scholarly books in specialized areas.
Term
Urban Cowboy
Definition
Movie credited with boosting country music, leading to more radio stations to change formats
Term
vanilla ice
Definition
First rap artist to hold No. 1 on popp charts, record was there for 21 weeks
Term
Voice Over
Definition
Unseen announcer or narrator talking while other activity happens on TV or movie screen
Term
Walter Cronkite
Definition
Started on CBS TV in 1958. Known as the "most trusted man in America."
Term
Webzines
Definition
A magazine that publishes on the internet
Term
Youtube
Definition
The most popular Web site for watching videos online
Term
Zoned coverage
Definition
When a newspaper targets news coverage or ads to a specific region of a city or market
Term
Zoned Edition
Definition
Newspaper that has special sections for specific geographic areas
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