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The protection or promotion of the interests of consumers The preoccupation of society with the acquisition of consumer goods |
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Refuse to buy or handle (goods) as a punishment or protest |
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refers to the idea that a group of people working together have more power than a single person |
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Buying and selling in a market; The promotion, distribution and selling of a product or service; includes market research and advertising; |
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an advertising technique that encourages you to buy a product or service because everyone else is. |
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an advertising technique that uses strong emotional language that connects with your fears and desires. |
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an advertising technique that relates the product or service to words or images that promise everything, but deliver little or nothing. |
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an advertising technique that relates a product or service to the experience of ordinary folks. |
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an advertising technique that uses celebrities or experts to speak for a product. |
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an advertising technique that uses statistics or scientific data to persuade consumers to buy a product or service. |
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ad: a public promotion of some product or service |
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