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the study of the behavioral determinants of economic decisions |
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british term that refers to young, lower-class men and women who mix flashy brands and accessories from big names such as Burberry with track suits |
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the purchase and prominent display of luxury goods to provide evidence of a consumer's ability to afford them |
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the state of mind of consumers relative to their optimism or pessimism about economic conditions; people tend to make more discretionary purchases when their confidence in the economy is high |
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a set of distinctive and socially rare tastes and practices that admits a person into the realm of the upper class |
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the money available to a household over and above that required for necessities |
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the ways of expressing and interpreting meanings that are more complex and depend on a more sophisticated worldview; which tend to be used by the middle and upper classes |
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ways in which we classify experiences as a result of our socialization processes |
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the tendency for individuals to marry others similar to themselves |
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buy things to inspire envy in others through our display of wealth or power |
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a term analysts use to describe the millions of global consumers who now enjoy a level of purchasing power that's sufficient to let them afford many high-quality products |
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small sums, usually less than $100-banks lend to entrepreneurs in developing countries |
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deliberately avoiding status symbols, to seek status by mockign it |
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the ways of expressing and interpreting meanings that focus on the content of objects, which tend to be used by the working class |
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the overall rank of people in a society; people who are grouped within the same social class are approximately equal in terms of income, occupation and lifestyle |
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the movement of individuals from one social class to another |
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the process in a social system by which scarce and valuable resources are distributed unequally to social positions that become more or less permanently ranked in terms of the share of value resources each receives |
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the extent to which different indicators of a person's status (income, ethnicity, occupation) are consistent with one another |
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a ranking of social desirability in terms of consumers' access to resources such as money, education and luxury goods |
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products that are purchased and displayed to signal membership in a desirable social class |
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a group of consumers who share aesthetic and intellectual preferences |
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