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IB 200 - Loughlin
Chapter 2: Cross-Cultural Business
28
Business
Undergraduate 2
09/18/2007

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Term
Culture
Definition
Set of values, beliefs, rules, and institutions held by a sepcific group of people.
Term
Ethnocentricity
Definition
Belief that one's own ethnic group or culture is superior to that of others.
Term
Cultural Literacy
Definition
Detailed knowledge about a culture that enables a person to function effectively within it.
Term
Subculture
Definition
A group of people who share a unique way of life iwthin a larger, dominant culture.
Term
Aesthetics
Definition
What a culture considers "good taste" in the arts, the imagery evoked by certain expressions, and the symbolism of certain colors.
Term
Values
Definition
Ideas, beliefs, and customs to which people are emotionally attached.
Term
Attitudes
Definition
Positive or negative evaluations, feelings, and tendencies that individuals harbor toward objects or concepts.
Term
Cultural Trait
Definition
Anything that represents a culture's way of life, including gestures, material objects, traditions, and concepts.
Term
Cultural Diffusion
Definition
Process whereby cultural traits spread from one culture to another.
Term
Cultural Imperialism
Definition
Replacement of one culture's traditions, folk heroes, and artifacts with substitutes from another.
Term
Manners
Definition
Appropriate ways of behaving, speaking, and dressing in a culture.
Term
Customs
Definition
Habits or ways of behaving in specific circumstances that are passed down through generations in a culture.
Term
Folk Custom
Definition
Behavior, often dating back several generations, that is practiced by a homogeneous group of people.
Term
Popular Custom
Definition
Behavior shared by a heterogeneous group or by several groups.
Term
Social Structure
Definition
A culture's fundamental organization, including its groups and institutions, its system of social positions and their relationships, and the process by which its resources are distributed.
Term
Social Group
Definition
Collection of two or more people who identify and interact with one another.
Term
Social Stratification
Definition
Process of ranking people into social layers or classes.
Term
Social Mobility
Definition
Ease with which individuals can move up or down a culture's "social ladder."
Term
Caste System
Definition
System of social stratification in which people are born into a social ranking, or caste, with no opportunity for social mobility.
Term
Class System
Definition
System of social stratification in which personal ability and actions determine social status and mobility.
Term
Communication
Definition
System of conveying thoughts, feelings, knowledge, and information through speech, actions, and writing.
Term
Lingua Franca
Definition
Third or "link" language that is understood by two parties who speak different native languages.
Term
Body Language
Definition
Language communicated through unspoken cues, including hand gestures, facial expressions, physical greetings, eye contact, and the manipulation of personal space.
Term
Brain Drain
Definition
Departure of highly educated people from one profession, geographic region, or nation to another.
Term
Topography
Definition
All the physical features that characterize the surface of a geographic region.
Term
Material Culture
Definition
All the technology used in a culture to manufacture goods and provide services.
Term
Kluckhohn-Strodtbeck Framework
Definition
Framework for studying cultural differences along six dimensions, such as focus on past or future events and belief in individual or group responsibility for personal well-being.
Term
Hofstede Framework
Definition
Framework for studying cultural differences along four dimensions, such as individualism versus collectivism and equality versus inequality.
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