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History 2057 Consumerism/Economic Policy
good luck
5
History
Undergraduate 3
05/08/2012

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Cards

Term
20's introduction of luxury****
Definition
- ac considered luxury
-
Term
Mellen
Definition
- tax cuts and "trickle down" economics
- if you cut wealthy taxes, they will invest in new business and created jobs (trickle down)
- claimed regulation impeded flow of capital
Term
New Deal****
Definition
- The Hundred Days (FDR)
- gave people hope by providing work, food, medical care, etc
Term
46-70
Definition
- approx 25 years of prosperity that trickled down to all classes
Term
Advertising
Definition
20's
- focus on sexual freedom
- popular faces, athletes

- Expansion Advertising
- from functionality to life style
- less need, more want, leisure and fun
- cars, listerine
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