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Harmon's Chapter 4: Demand
Vocabulary Terms for Chapter 4
15
Economics
12th Grade
02/09/2012

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Term
the willingness and ability of consumers to buy goods and services at various prices during a given time period
Definition
demand
Term
states that consumers buy more of a good when its price decreases and less when its price increases
Definition
law of demand
Term
when consumers react to an increase in a good’s price by consuming less of that good and more of other goods
Definition
substitution effect
Term
the change in consumption resulting from a change in real income
Definition
income effect
Term
a table that lists the quantity of a good a person will buy at each different price
Definition
demand schedule
Term
a graphic representation of a demand schedule
Definition
demand curve
Term
Latin phrase meaning “all other things held constant
Definition
ceteris paribus
Term
a good that consumers demand more of when their incomes increase
Definition
normal good
Term
a good that consumers demand less of when their incomes increase
Definition
inferior good
Term
two goods that are bought and used together
Definition
complements
Term
goods used in place on one another
Definition
substitutes
Term
describes demand that is not very sensitive to a change in price
Definition
inelastic
Term
describes demand that is very sensitive to a change in price
Definition
elastic
Term
a measure of how consumers react to a change in price
Definition
elasticity of demand
Term
the total amount of money a firm receives by selling goods and services (P X Q)
Definition
total revenue
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