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belief citizens can make a diffrence in politics by expressing an opinion or acting politically |
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chance variation that arises in public opinion surveys as a result of a using a representative sample to make estimations |
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error that arises from attempting to measure something subjective like opinions |
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time and mental effort required to absorb and store information |
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group affected by or concerned with a specific issue |
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activist and officeholders who have well structured ideologies that bind together their positions on different policy issues |
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political opinion is affected by: |
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Definition
1. personal exp 2. self interest 3. education 4.reference groups 5. media |
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problems with public opinion: |
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Definition
1. uniformed 2. opinions arent strongly held 3. not ideological 4.inconsistent |
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