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using terms that have different meanings to different audiences |
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using emotional issue as an only support or distraction |
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focus on opposition's motives |
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assuming that the majority is correct |
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presenting assumptions as facts |
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repeats wording in 2nd half of the sentence introduces no new info |
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comparison of 2 things, but assuming that some similarities equals complete similarity |
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blaming effect on the wrong cause |
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presents an illogical conclusion that is unsupported by the evidence |
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when statistics are not accurately presented |
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appealing to an expert who either is not legitimate or has no relation to the argument |
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facts unrelated to the central issue |
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discrediting the opposition personally |
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comparing oneself to someone else to try to adopt their attributes |
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