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the use of the internet, the web, and apps to transact business. More formally, digitally enabled commercial transactions between and among organizations and individuals |
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is a worldwide network of computer networks |
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is one of the internet’s most popular services, providing million of web pages |
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is a software application |
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the digital enabling of transactions and processes within a firm, involving information systems under the control of the firm |
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Eight unique features of E-commerce technology |
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Ubiquity, Global reach, Universal Standards, Richness, Interactivity, Information density, Personalized/Customized, Social Technology |
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Business-to-consumer (B2C) |
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online business selling to individual consumers |
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provides the ability to access the internet from a variety of highly mobile devices such as smartphones, tablets, and other ultra-lightweight laptop computers |
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a firm that is first to market in a particular area and that moves quickly to gather market share |
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the effort required to find suitable products |
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