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DSCI 320 Theory Exam 2
Databases
101
Business
Undergraduate 3
04/15/2015

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Term
Database
Definition
maintains information about various types of objects (inventory), events (transactions), people (employees), and places (warehouses)
Term
Database Management System (DBMS)
Definition
creates, reads, updates, and deletes data in a database while controlling access and security
Term
Query-By-Example tool (QBE)
Definition
helps users graphically ensign the answer to a question against a database. One of the two primary tools for retrieving information from a DBMS
Term
Structured Query Language (SQL)
Definition
asks users to write lines of code to answer questions against a database. One of the two primary tools for retrieving information from a DBMS
Term
Data Element/Field
Definition
the smallest or basic unit of information. Can include a customer's name, address, email, discount rate, etc.
Term
Data Models
Definition
logical data structures that detail the relationships among data elements using graphics or pictures
Term
Metadata
Definition
provides details about data (i.e. size, resolution, etc.)
Term
Data Dictionary
Definition
compiles all of the metadata about the data elements in the data model
Term
Hierarchical
Network
Relational Database
Definition
the three primary data models for organizing information
Term
Relational Database Model
Definition
stores information in the form of logically related two-dimensional tables
Term
Database Management System
Definition
allows users to create, read, update, and delete data in a relational database
Term
Entity (Table)
Definition
stores information about a person, place, thing, transaction, or event
Term
Attributes (Columns/Fields)
Definition
the data elements associated with an entity
Term
Record
Definition
a collection of related data elements
Term
Primary Key
Definition
a field (or a group of fields) that uniquely identifies a given record in a table
Term
Foreign Key
Definition
a primary key of one table that appears as an attribute in another table and acts to provide a logical relationship between the two tables
Term
1. Increased Flexibility - handle changes quickly & easily
2. Increased Scalability & Performance - handle large amounts with ease
3. Reduced Information Redundancy - no duplicates
4. Increased Information Integrity (Quality) - rules and stipulations that don't allow low-quality information
5. Increased Information Security - passwords, restricted access, etc.
Definition
Business Advantages of a Relational Database
Term
Physical View of Information
Definition
deals with the physical storage of information on a storage device
Term
Logical View of Information
Definition
focuses on how individual users logically access information to meet their own particular business needs
Term
Information Redundancy
Definition
the duplication of data, or the storage of the same data in multiple places
Term
Integrity Constraints
Definition
rules that help ensure the quality of information
Term
Information Integrity
Definition
a measure of the quality of information
Term
1. Relational
2. Business Critical
Definition
Two types of integrity constraints
Term
Relational Integrity Constraints
Definition
rules that enforce basic and fundamental information-based constraints
Term
Business Rule
Definition
defines how a company performs certain aspects of its business and typically results in either a yes/no or true/false answer
Term
Business-Critical Integrity Constraints
Definition
enforce business rules vital to a particular organization's success and often require more insight and knowledge than relational integrity constraints
Term
Content Creator
Definition
the person responsible for creating the original website content
Term
Content Editor
Definition
the person responsible for updating and maintaining website content
Term
Static Information
Definition
Includes fixed data incapable of change in the event of a user action (content editor controls the information)
Term
Dynamic Information
Definition
includes data that change based on user actions (i.e. movie ticket ability, airline prices, or restaurant reservations)
Term
Dynamic Catalog
Definition
an area of a website that stores information about products in a database
Term
Data-Driven Website
Definition
an interactive website kept constantly updated and reel cant to the needs of its customers using a database
Term
1. Web browsers are easier to use than a query
2. Web interface requires little change to the database model
3. Costs less to add a web interface than to redesign the system
4. Easier to manage content
5. Easier to store large amounts of data
6. Easy to eliminate human errors
Definition
Data-Driven Website Advantages
Term
Integration
Definition
allows separate systems to communicate directly with each other
Term
Forward Integration
Definition
takes information entered into a given system and sends it automatically to all downstream systems and processes
Term
Backward Integration
Definition
takes information entered into a given system and sends it automatically to all upstream systems and processes
Term
Central Integration
Definition
builds a central repository for a particular type of information
Term
Analytics
Definition
the science of fact-based decision making
Term
1. Strategic
2. Managerial
3. Operational
Definition
Common Company Structure
Term
Operational Level
Definition
employees develop, control, and maintain core business activities required to run the day-to-day operations. Are considered structured decisions
Term
Structured Decisions
Definition
arise in situations where established processes offer potential solutions. Are made frequently and almost repetitive in nature.
Term
1. Managers need to analyze large amounts of information
2. Managers must make decisions quickly
3. Managers must apply sophisticated analysis techniques to make strategic decisions
Definition
Managerial Decision-Making Challenges
Term
1. Problem Identification
2. Data Collection
3. Solution Generation
4. Solution Test
5. Solution Selection
6. Solution Implementation
Definition
Decision-Making Process
Term
Managerial Level
Definition
employees are continuously evaluating company operations to hone the firm's abilities to identify, adapt to, and leverage change. make semistructured decisions
Term
Semistructured Decisions
Definition
occur in situations in which a few established processes help to evaluate potential solutions, but not enough to lead to a definite recommended decision
Term
Strategic Level
Definition
managers develop overall business strategies, goals, and objectives as part of the company's strategic plan. make unstructured decisions
Term
Unstructured Decisions
Definition
occur in situations in which no procedures or rules exist to guide decision makers toward the correct choice. infrequent, extremely important & typically related to long-term business strategy
Term
Model
Definition
a simplified representation or abstraction of reality. help managers calculate risks, understand uncertainty, change variables, and manipulate time to make decisions.
Term
Transactional Information
Definition
encompasses all the information contained within a single business process or unit of work, and its primary purpose is to support the performance of daily operational or structured decisions
Term
Online Transaction Processing (OLTP)
Definition
the capture of transaction and event information using technology to
1. process the information according to defined business rules
2. store the information
3. update existing information to reflect the new information
Term
Transaction Processing System (TPS)
Definition
the basic business system that serves the operational level (analysts) and assists in making structured decisions (i.e. payroll, order entry)
Term
Source Documents
Definition
the original transaction record
Term
Analytical Information
Definition
encompasses all organizational information, and its primary purpose is to support the performance of managerial analysis or semistructured decisions. includes transactional information along with other information.
Term
Online Analytical Processing (OLAP)
Definition
the manipulation of information to create business intelligence in support of strategic decision making
Term
Decision Support Systems (DSS)
Definition
model information using OLAP, which provides assistance in evaluating and choosing among different courses of action. enable high-level managers to examine and manipulate large amounts of detailed data from different internal and external sources
Term
What-If-Analysis
Definition
checks the impact of a change in a variable or assumption on the model
Term
Sensitivity Analysis
Definition
a special case of what-if-analysis, is the study of the impact on other variables when one variable is changed repeatedly
Term
Goal-Seeking Analysis
Definition
finds the inputs necessary to achieve a goal such as a desired level of output (reverse of what-if and sensitivity)
Term
Optimization Analysis
Definition
an extension of goal-seeking analysis, finds the optimum value for a target variable by repeatedly changing other variables, subject to specified constraints
Term
Executive Information System (EIS)
Definition
a specialized DSS that supports senior-level executives and unstructured, long-term, non routine decisions requiring judgment, evaluation, and insight
Term
Granularity
Definition
refers to the level of detail in the model or the decision-making process
Term
Digital Dashboard
Definition
a tool that tracks key performance indicators (KPIs) and critical success factors (CSFs) by compiling information from multiple sources and tailoring it to meet user needs
Term
1. A hot list of key performance indicators, refreshed every 15 minutes
2. A running line graph of planned versus actual production prices and inventories
3. A table showing actual versus forecasted product prices and inventories
4. A list of outstanding alerts and their resolution status
5. A graph of stock market prices
Definition
Potential Features included in a dashboard designed for a manufacturing team
Term
1. Consolidation
2. Drill-Down
3. Slice-and-Dice
Definition
Digital dashboards offer the following capabilities...
Term
Consolidation
Definition
the aggregation of data from simple roll-ups to complex groupings of interrelated information (i.e. sales data for store, region, etc.)
Term
Drill-Down
Definition
enables users to view details, and details of details, of information
Term
Slice-and-Dice
Definition
the ability to look at information from different perspectives
Term
Artificial Intelligence (AI)
Definition
simulates human thinking and behavior, such a the ability to reason and learn
Term
Intelligent Systems
Definition
various commercial applications of artificial intelligence. include sensors, software, and devices that emulate and enhance human capabilities
Term
1. Expert Systems
2. Neural Networks
3. Genetic Algorithms
4. Intelligent Agents
5. Virtual Reality
Definition
Familiar AI Systems
Term
Expert Systems
Definition
computerized advisory programs that imitate the reasoning processes of experts in solving difficult problems
Term
Neural Network
Definition
attempts to emulate the way the human brain works. analyze large quantities of information to establish patterns and characteristics in situations where the logic or rules are unknown
Term
1. Learning and adjusting to new circumstances on their own
2. Lending themselves to massive parallel processing
3. Functioning without complete or well-structured information
4. Coping with huge volumes of information with many dependent variables
5. Analyzing nonlinear relationships in information
Definition
Features of Neural Networks
Term
Fuzzy Logic
Definition
a mathematical method of handling imprecise or subjective information
Term
Genetic Algorithm
Definition
an artificial intelligence system that mimics the evolutionary, survival-of-the-fittest process to generate increasingly better solutions to a problem
Term
Mutation
Definition
the process within a genetic algorithm of randomly trying combinations and evaluating the success (or failure) of the outcome
Term
Intelligent Agents
Definition
a special-purpose knowledge-base information system that accomplishes specific tasks on behalf of its users (i.e. shopping bot)
Term
Shopping Bot
Definition
software that will search several retailer websites and provide a comparison of each retailer's offerings including price and availability
Term
Virtual Reality
Definition
a computer-simulated environment that can be a simulation of the real world or an imaginary world
Term
Augmented Reality
Definition
the viewing of the physical world with computer-generated layers of information added to it
Term
Database
Definition
maintains information about various types of objects
Term
Database Management System (DBMS)
Definition
creates, reads, updates, and deletes data in a database while controlling access and security
Term
Data Model
Definition
the logical data structures that detail the relationships among data elements using graphics or pictures
Term
Relational Database Model
Definition
stores information in the form of logically related two-dimensional tables
Term
Entity
Definition
stores information about a person, place, thing, transaction, or event (i.e. appointment)
Term
Attribute
Definition
the data elements associated with an entity (i.e. address)
Term
1. Simple vs. Composite
2. Single-Valued vs. Multi-Valued
3. Stored vs. Derived
4. Null-Valued
Definition
Types of Attributes
Term
Simple vs. Composite
Definition
simple cannot be broken down into a smaller component. A composite can be divided into smaller components.
Term
Single-Valued vs. Multi-Valued
Definition
Single-valued attribute means having only a single value of each attribute of an entity (i.e. age). Multi-valued attribute means having the potential to contain more than one value (i.e. educational degree)
Term
Stored vs. Derived
Definition
a derived attribute can be calculated using another attribute called a stored attribute. (i.e. date of birth and age)
Term
Null-Valued
Definition
used when information is missing or when no other value applies
Term
1. One-to-One
2. One-to-Many
3. Many-to-Many
Definition
Basic Entity Relationships
Term
One-to-One
Definition
A one-to-one relationship (1:1) is between two entities in which an instance of one entity can be related to only one instance of a related entity
Term
One-to-Many
Definition
Most relational databases are constructed this way. A one-to-many relationship (1:M) is between two entities in which an instance of one entity can be related to many instances of a related entity.
Term
Many-to-Many
Definition
A many-to-many relationship (M:N) is between two entities in which an instance of one entity is related to many instances of another and one instance of the other can be related to many instances of the first entity
Term
Composite Entities
Definition
exist to represent the relationship between two other entities.
Term
Relationship Cardinality
Definition
expresses the specific number of instances in an entity
Term
Table
Definition
is composed of rows and columns that represent an entity
Term
Field
Definition
is a characteristic of a table
Term
Record
Definition
is a collection of related data elements
Term
(1) only one value is allowed at the intersection of a field and record,
(2) each record needs to be unique,
(3) a record much have an entity identifier, or primary key, which is a field(s) that uniquely identifies a given record in a table
Definition
Record Rules
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