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the era where humans began designing |
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basic tools for the need to survive; designer,maker and user as one;signs (petroglyphs) as communication;portable tools;nomadic |
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The evolution of designing |
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user becomes independent from designer/maker;domestication of animals and agriculture creates a surplus; surpluses create trade and markets; |
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also creates the first communities and villages; designer/maker becomes the first artisan; artisans created everyday things |
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Early part of the Age of Surplus |
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beginning of agrarian culture; towns and cities were common; evolution in tools, signs, and structures; everyday things became available to everyone, but were basic; religion, royalty and aristocracy played a dominant role; more evidence of artisan |
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The Age of Surplus - designing in Byzantine times |
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presence of the dome and ornamentation in everyday things; |
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The Age of Surplus - designing in Romanesque era |
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the rise of nobility and the church |
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The Age of Surplus - Gothic Era |
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presence of church in everyday life |
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The Age of Surplus - designing in renaissance |
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craftsmanship begins to rise; paintings serve as a visual language; printing press; rise of artists |
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The Age of Surplus - Baroque Era |
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structures for nobility; pushing decorative limits; tools and signs for nobility |
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The Age of surplus - designing in America |
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towns and cities were very common; everyday things became more readily available to the average person; different societal model; designer becoming part of designing process |
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producing chairs; seeing how industrialization could make a difference |
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Why was Thonet an exemplar of the designer/Maker in the area of tools? |
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He was both a designer and a maker; he used semi-skilled labor (cost reduction) and new technology (bending); also used knock down principle for shipping |
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producing cars; assembly line |
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Why was Ford an exemplar of the designer/maker in the area of tools? |
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he was both the designer and maker of the artifact; focused on production by using technology (assembly line); focused on availability by paying his workers reasonable wages so they could afford the cars he made |
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The age of surplus - Saltaire |
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a humane community in an industrial age |
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why was Saltaire an exemplar of the designer/maker in the area of structures? |
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Salt conceived Saltaire as a living community, not a mere collection of buildings; provided living/working ecology: businesses, factory, homes and services all closely intertwined; provided living community in a built environment that was architecturally cohesive |
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The age of Surplus - The Shakers |
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self sustaining communities in America; held together by strong religious beliefs; |
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why were Shaker communities an exemplar of the designer/maker in the area of structures and tools? |
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conceived as living environments and not a mere collection of buildings; providing living/working ecology; provided a living community in a built environment that was visually cohesive |
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why was early letterform an exemplar of the designer/maker in the area of signs? |
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early letterform allowed the D/M to both compose and write the message |
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rational; functional; human centered; socially relevant; natural materials |
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rational; functional; socially relevant; industry focus; artificial materials |
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rational; functional; socially relevant; industry focus; historically connected |
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rational; flamboyant; somewhat elitist; craft to industry |
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Little notion of self-expression; appeal to all 5 senses; spiritual quality; concern for quality; adapt new technology |
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tool of business; strong sense of innovation; rational; practical; market oriented |
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not rational; not honest; redefined function; a lot of design; nonsense design |
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Why was Porsche an exemplar of the designer as Self? |
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his car was the materialization of a personal dream; concern was with designing; Porsche the man and the car were inseparable |
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Why was Fuller an exemplar of the Designer as Self? |
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perceived the house as a new kind of structure; applied rational thinking in the design of houses; the man and his structures were inseparable |
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Why was Safdie an exemplar of the Designer as Self? |
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integrated current and relevant technology; perceived structure as a large scale component (out of the box); not intimidated with designing for masses |
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Why was digitalization an exemplar of signs? |
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branding animals; move from oral to literate traditions; allows individuals to express themselves via computer |
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