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Design 100 Final
All terms necessary for SCAD professor Fitchtinger's Final exam
25
Art/Design
Undergraduate 1
11/12/2012

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Term
Design
Definition
preliminary plans for a project.
Term
Elements
Definition
components of an artwork
Term
Principles
Definition
Rules or guides. Ex: Unity, Variety, Rhythm.
Term
Asymmetrical Balance
Definition
equilibrium among visual elements that do not mirror each other on either side of a central axis.
Term
Symmetrical Balance
Definition
identical elements on either side of central axis
Term
Radial Balance
Definition
elements emanate from a central point
Term
Visual Weight
Definition
Weight in lines, or appearance of heaviness in a project.
Term
Size
Definition
diminishing size (foreground, middleground, background)
Term
Proportion
Definition
relative size of an object
Term
Tactile
Definition
Appeals to sense of touch
Term
Hue
Definition
gradation or variety of color
Term
Value
Definition
relative lightness/darkness of a hue
Term
Intensity
Definition
quality or concentration
Term
Spectrum
Definition
an array of entities ordered by magnitude or wavelength, often comprising of the band of colors.
Term
Color Wheel
Definition
circular arrangement of colors and color groupings.
Term
Primary colors
Definition
Red, yellow, blue.
Term
Secondary colors
Definition
orange, green, purple.
Term
Tertiary colors
Definition
the combination of a primary and a secondary color. Ex: red-orange, blue-green, yellow-orange.
Term
Color schemes
Definition
two or more colors used consistently in a project.
Term
Analogous
Definition
several hues next to each other with a shared primary.
Term
Complementary
Definition
hue opposites
Term
Warm Colors
Definition
reds, oranges, yellows.
Term
Cool Colors
Definition
blues, greens, purples
Term
Tints
Definition
A color or variety of a color, often a color diluted with white.
Term
Shades
Definition
comparative darkness caused by inception or screening of rays of light from an object, place, or area.
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