Shared Flashcard Set

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Communications
Media Ethics
31
Communication
12th Grade
01/28/2011

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Cards

Term
What do journalists have to do that most people do not have to do?
Definition
To have the courage or misfortune to display ethical mistakes to the public
Term
List media related jobs one might have in which ethical decisions will be made:
Definition
- Reporter, -Photographer, -Copy Writer
Term
Ethics takes us out of the world of ___________or "This is the way it's always been done" and into the realm of ____________ or "This is the action that can be rationally justified"
Definition
"This is the way I do it"


"This is what I SHOULD DO"
Term
What is journalisms lofty ideal?
Definition
The communication of truth
Term
Whats the difference between a cultural lie and lies like income tax evasion?
Definition
People condemn lies like tax evasion
Term
What has TV brought back when it comes to the notion of truth?
Definition
Hard to sort facts, there's now a level of complexity
Term
What happened in the last 30-40 years that has added to the complexity
Definition
Internet
Term
List some statistics:
Definition
61% men
39% women
80.9% white
11.8% black
5% hispanic
Term
What negative thing has happened with elections coverage in reporting?
Definition
Elections have become horse races with one candidate
Term
According to working reporters and editors, what do journalists need to do a better job of?
Definition
of understanding their own bias and compensating for them
Term
How can lying be good?
Definition
to maintain power and maintain chaos

to protect national security
Term
Ethics
Definition
the branch of philosophy dealing with values relating to human conduct with respect to the rightness and wrongness of certain actions to the goodness and badness
Term
Logos
Definition
appealing to the mind--> Logic
Term
Pathos
Definition
Appealing to the heart--> pathetic
Term
Ethos
Definition
appealing to a sense of fairness--> ethics
Term
Aristotle's Golden Mean
Definition
Virtue Ethics:
1. Know what you are doing
2. Select act for own sakes to flourish
3. Act must spring from a firm unchanging character
Term
Kant's Categorical Imperative
Definition
Do unto others as you would do unto yourself
Term
Utilitarianism
Definition
greatest good for the greatest number
Term
Pluralistic Theory of Value
Definition
1. Reparation
2. Gratitude
3. Justice
4. Beneficence
5. Improve
6. Not injuring others
7. Tell the truth
8. Nurture
Term
Communitarianism
Definition
based on character, choice, liberty and duty
Term
A cultural lie
Definition
Santa Claus
Term
Objectivity
Definition
"seeing is believing"
Term
Postmodernism
Definition
Truth, if truth exists at all, is unknowable
Term
Accuracy
Definition
using the correct facts and the right words and putting things in context
Term
Tenacity
Definition
knowing when a story is important enough to require additional effort, both personal and institutional
Term
Dignity
Definition
leaving a subject of a story as much self-respect as possible
Term
Reciprocity
Definition
treating others as you wish to be treated
Term
Sufficiency
Definition
allocating adequate resources to important issues
Term
Equity
Definition
seeking justice for all involved in controversial issues and treating all sources and subjects equally
Term
Community
Definition
valuing social cohesion
Term
Diversity
Definition
covering segments of the audience fairly and adequately
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